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Nikki Zaahir joined SEMI last year as senior program administrator on the SEMI Works team after spending the last 15 years designing, coordinating and directing programs that help people develop job skills and find full-time employment. Her career includes roles at the Department of Defense, the National Security Agency, America Works and Vehicles for Change.I spoke with Nikki about her passion for workforce development as we celebrate Black History Month.Williams: What does Black History Month mean to you?Zaahir: Black History Month means to me an opportunity to highlight the overwhelming influence of the inventions that Black Americans contributed to this country. Of all the Black history shared this month, it’s the inventors that have always intrigued and excited me the most. I grew up in a home with parents that taught my siblings and me the history of our culture every day. However, each February I was allowed to research and share my own list of what we called “little known Black history facts.” A couple of my favorites from my childhood are Lonnie Johnson, who invented the Super Soaker water gun, and Alexander Miles, who developed automatic elevator doors in 1887. Frankly, Black History Month reminds me to be proud to be Black and to take a moment to pay homage to the excellence and fortitude of my people.Williams: Where are you from, and where did you go to school?Zaahir: I am from the suburbs of Maryland right outside of Washington, D.C. I grew up in a military family. My father was the first black 1st Sargent in his transportation company. His unit was responsible for transporting heavy artillery equipment around the world. I went to Meade Senior High School on the army base of Fort Meade.Williams: How did you get started in the semiconductor industry?Zaahir: While in the 11th grade, I was actively recruited by a semiconductor company that had recently won a National Security Agency government contract at Fort Meade to make semiconductors for the military.I excelled in English and Science and met the requirements for the work study, which allowed me to spend half of my day in school and the other half at a work study assignment. The company tested a couple of hundreds of students and I was one of the 34 chosen for the career development program. I worked as a technician responsible for the fabrication and processing of the semiconductor wafer. My favorite steps of this process were the spin on glass and gasses chambers in the fab. What lit a fire in me was the realization that there is a whole world of technology opportunities that people like me were unaware of.Nikki Zaahir, in her former role as National Director of Workforce Development and Training at Vehicles for Change, with interns training to be certified automotive technicians.Williams: Did you have any mentors or sponsors who were particularly meaningful as you developed your career?Zaahir: I’ve been very fortunate to be mentored and supported by many people on my professional journey. Peter Cove and Dr. Lee Bowes are a social activist couple who own America Works. They were instrumental in my understanding of workforce development by teaching me that self-sufficiency through gainful employment can change generational poverty. However, the most meaningful people to me are those whose lives I’ve had the absolute pleasure to help change. For example, at Vehicles for Change, I created a social enterprise designed to assist returning citizens (people formerly incarcerated) with training and job placement. In three years, we placed 200 men and women in the workforce with no one reoffending or returning to prison within three years. What made this group of individuals special is that I chose to focus on violent offenders that served 10 years or more in prison.Williams: What motivates you in your work?Zaahir: What drives me is helping people become aware of careers that could not only change their lives but the lives of their families, and waking up every day determined to be that conduit of information and job opportunities.Williams: What is wonderful and challenging about workforce development?Zaahir: Inspiring people to consider educations and careers that may have never been on their minds is the most rewarding aspect of workforce development. To see people who have felt left out of training and employment opportunities due to their backgrounds or lack of higher education take charge and pursue educations and careers that before were only a dream makes this work worth it. On the other side of that, convincing someone who has felt left behind or unworthy of a better life for themselves and their family can be challenging.Williams: Is there a particular story about someone you’ve worked with or helped that you’d like to tell?Zaahir: Eight-time Grammy award winning artist Lauryn Hill of the legendary hip hop group The Fugees once said “In my travels all over the world, I have come to realize that what distinguishes one child from another is not ability, but access. Access to education, access to opportunity, access to love.”I have been blessed beyond measure to work with and help so many people at this point in my career. What I’d like to share is while talent is abundant, access and opportunity are not. That is the story.Williams: What is something unusual about you that people might not know?Zaahir: I’ve studied at the Arthur Findlay College, the world’s foremost college for the Advancement of Spiritualism and Psychic Sciences. Oh! the ghost stories I could tell.Williams: What would you tell young people interested in working in the semiconductor industry?Zaahir: In this industry, you will develop transferable skills for almost any career in manufacturing or production and the ability to make a salary that will provide the opportunity to afford living in safe neighborhoods, reliable transportation and vacations! You can pursue a wide range of skills, training, education and other professional development opportunities in this industry – all while maintaining a healthy work-life balance.Michelle Williams is deputy director of the SEMI Foundation.
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In my role as lead for the Smart Mobility initiative at SEMI, I recently spoke with Automotive Logistics Magazine about the growing importance of the semiconductor supply chain’s connection with the automotive industry and the semiconductor shortage hampering global automotive production. Following are excerpts from the interview. Automotive Logistics: Why is there a bottleneck in the global supply of semiconductors at the moment and how long is it likely to last? Weiss: The current automotive chip shortage resulted from the sharp, Covid-19-induced decrease in demand for automotive semiconductors in the second quarter of last year when vehicle production came to a near standstill. The automotive market picked up significantly in the fourth quarter and this caused the supply chain constraints we are seeing today. At the same time as the automotive standstill, the pandemic spurred an increase in demand for home computing and networking equipment, and semiconductor manufacturing plants (fabs) had to pivot to these other markets in order to maximize fab utilization and successfully navigate economic headwinds. Every minute a semiconductor fab is idle or has lines down adds up quickly to missed revenue, so their capacity is booked weeks and even months in advance. With this background, I don’t believe this is a structural shortage and expect a gradual recovery over the next two quarters, barring any major shifts in geopolitics or macroeconomics. Automotive Logistics: What needs to be done to remedy the current shortfall for the automotive industry? Weiss: The automotive industry needs to continue to strengthen its connections to the semiconductor manufacturing supply chain. In past years, auto manufacturers used to rely mainly on their tier one suppliers to interface with the semiconductor supply chain. This has changed significantly. Not only are more chips being used in vehicles (roughly 10% of all devices produced globally end up in cars), but the strategic importance of the chips as enablers for ADAS [advanced driver-assistance systems], electrification, safety, connectivity and other consumer-driven features has increased considerably. With this dynamic in play, carmakers have recognized the value of interacting and collaborating more closely with the semiconductor supply chain. This provides vehicle OEMs with access to innovation, the ability to influence technology direction and pace, along with greater visibility into global supply chain developments. The SEMI Smart Mobility initiative is evidence of this transition, with the likes of Audi, BMW, Ford, Uber, Volkswagen and other vehicle OEMs, along with tier one suppliers such as Continental and Bosch, now actively involved in our automotive electronics and mobility activities to do exactly that – influence, partner, accelerate and guide the global electronics design and manufacturing supply chain that SEMI represents. Automotive Logistics: What percentage of semiconductors manufactured for use by US-based companies are for automotive applications and how has this grown in recent years? Weiss: A little over 10% of semiconductors produced worldwide are sold into the automotive segment, but this number is expected to grow at an accelerated pace in the next few years as electrification, connectivity and autonomous driving become more prevalent. Automotive Logistics: How is SEMI working to help the automotive industry get a clearer view of sub-component supply and better manage supply chain risk? Weiss: The SEMI Smart Mobility initiative is designed to engage automotive OEMs, tier ones, semiconductor device makers, design houses, and equipment and materials companies to drive alignment across the supply chain and address shared challenges collectively. To facilitate this engagement, we created the Global Automotive Advisory Council (GAAC), which has active chapters in Europe, US, China, Japan and Taiwan. The GAAC provides an open platform for creating solutions, fostering collaboration and partnering with other industry bodies to accelerate and harmonize industry efforts that benefit the entire ecosystem. Volkswagen and Audi are already SEMI members – both are founding members of the GAAC Europe chapter – and have become vocal champions and critical contributors to our efforts. When all stakeholders work together, I have no doubt that the future of automotive and mobility will continue to be bright. Interested in learning more about this topic? Read the full interview in Automotive Logistics Magazine, A Fab Future for the Automotive Sector. Please contact me at [email protected] for more information about SEMI’s Smart Mobility Initiative, the Global Automotive Advisory Council, and how SEMI can help your organization navigate electronics in the automotive industry to drive innovation in the mobility space. Bettina Weiss is Chief of Staff and Global Smart Mobility Lead at SEMI.
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Revenues from service and support related to critical subsystems reached $2.3 billion in 2020 and are on track to exceed $3.5 billion by 2025. Growth in the installed base of tools, high-utilization rates, and more opportunities for upgrades and refurbishments have driven revenues to levels that were unlikely only a few years ago. This is great news for suppliers of service and support but is a growing problem for chipmakers. Over the past five years, service and support revenues have seen a compound annual growth rate (CAGR) of 10.8% to a value of $2,316 million in 2020. Revenues are forecast to grow a further 11% in 2021 to reach a total of $2,571 million. Over the next five years, the outlook is for growth to moderate slightly to a CAGR of 8.3%, equating to total annual revenues of above $3.5 billion by 2025. The primary drivers are twofold: a growing installed base and growing tool complexity making it harder to keep tools up and running. The largest technology segment in 2020 was vacuum subsystems, which accounted for 47% of total service and support revenues. Process power, wafer handling, and fluid management represent shares of 12%, 7% and 7%, respectively. Revenues from service and support come from three areas: spare parts, labor for repairs and maintenance, and retrofits/upgrades. The percentage of spare parts from the original subsystem supplier is approximately less than two thirds – the other third coming from unauthorized copies. OEMs have tightened their grip on service and support in recent years, making it increasingly difficult for subsystems suppliers to work directly with chipmakers. This strategy results in high additional costs and, in some cases, delays in service response times for chipmakers. On the other hand, OEMs argue the benefits of having service delivered directly through them outweigh the negatives. However, many chipmakers are feeling the pressure as service and support costs spiral, and their choices are becoming limited. The original critical subsystems suppliers are often excluded from engaging with chipmakers, so the only viable options for chipmakers are to use in-house service teams or work with third-party service providers. While some of the third-party service providers are reasonably large and offer excellent services, they are often small and don’t have the scale to operate globally. This situation means that, at least for now, the OEMs have the upper hand. However, the size and growth prospects for service and support for critical subsystems means this will continue to be a fiercely fought market. For more information about critical subsystems, visit VLSI Research. John West is managing director at VLSI Research Europe.
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Ride the Wave of Smarter Manufacturing The year 2020 sparked a tremendous acceleration in the digital transformation worldwide, driving a sharp rise in demand for semiconductors and escalating pressure on chip factories to reduce manual functions on the shop floor. The mindset of the semiconductor industry saw a remarkable shift as it recognized with heightened urgency the need to deploy data-driven visualization, analysis, scheduling and dispatching solutions to increase automation to improve production speed and efficiency. Amidst the new excitement around Industry 4.0, chip manufacturers are rapidly deploying new technologies including IIoT, big data, machine learning and Autonomous Intelligent Vehicles (AIVs). Yet for many chip manufacturers, the path to building a smart factory is far from clear because they lack an overall digital transformation strategy. Smart manufacturing is a broad concept covering an array of technologies and solutions, making a holistic, mid- to long-term digitalization strategy rooted in the overall business strategy crucial. There are no shortcuts that can move a manufacturer instantly to Industry 4.0. Instead, this transformation is a step-by-step undertaking with a natural evolution. Some Factory Tasks Must Remain Manual – For Now The semiconductor industry has reached a point where manual processes are no longer efficient enough to support mass chip customization and remote operations. The many technological and standardization advances behind automation can help streamline some of a factory’s most labor-intensive tasks including the loading or unloading of machines or lot tracking and data collection while reducing operational costs. Still, some tasks remain very difficult to automate. For example, handling errors and exceptions presents the greatest challenge since some errors are hard to anticipate. What’s more, the cost of automating error handling can be prohibitive. Eliminating Gaps in Connectivity Often, critical data sources aren’t available due to lack of equipment integration, incomplete product quality monitoring or gaps in material tracking. Closing these gaps in connectivity enables the collection of data and provides rich, reliable information for analysis and reporting that can drive continuous operational improvements, optimizations and efficiencies throughout a factory. But keep in mind that data integration alone can be a challenging task. The selection and proper enrichment of relevant data is, in many cases, not just a technical problem but requires a detailed and in-depth knowledge of the manufacturing steps to be analyzed and optimized. Even when data is available, it might be still difficult to make decisions or implement improvements if it is in siloed systems that require manual processes to integrate and translate into useful information. Problem solving at this level is possible but extremely time-consuming. Manual integration is not only ineffective but costly, draining time, human resources and money from the factory. The right contextual information for the data is vital to unleash its potential and make improvements possible. Dispersed solutions cannot control processes because they span functional areas and people, physical and business entities. Backbone software for shop-floor operations that controls all other applications is central to smart manufacturing. Data-Driven Manufacturing The semiconductor industry is expert in data collection and leads many other industries in this area. The problem is often that chip companies use only a fraction of the information they collect for the analysis and insights needed to improve operational efficiency. By comprehensively integrating all distributed data into a single version of truth – in one location where it is always available – companies can make data analysis and problem solving almost frictionless. Keep in mind that data platforms and edge solutions, within the context of manufacturing, will not be adopted as part of a greenfield initiative. Building a solid automation architecture is only feasible and beneficial by deploying new technologies such as machine learning and artificial intelligence (AI). Analysis of historical data provides important context and reveals deviations such as unexpected process time, uncommon material accumulations or issues with material transport. By integrating swift control actions for new data point collected, manufacturing operations can shift from reactive problem-solving to proactive analysis and operational improvements. The tremendous increase in interest and investment in AI for manufacturing automation only became possible with the availability of low-cost sensors that generate huge volumes of data and solutions for storing and processing that at low cost. AI and other leading-edge technologies transform the tedious but critical process of extracting insights from data, making it instantaneous, streamlined and achievable for every manufacturer. The maturity of smart manufacturing hinges on the extent to which a factory is data-driven. This requires foundational investments to improve traceability, connectivity and real-time operations – and finally making sure that data helps us what to do and when to do it. Ricco WALTER is managing director of SYSTEMA Automation in Singapore.
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This February, the U.S. celebrates the 45th anniversary of Black History Month, which highlights the achievements and contributions of Black Americans to our country. It is an important celebration, since those contributions have been historically ignored, marginalized or simply unknown. Their stories, however, abound. Black Americans have contributed tremendously to the technology industry, from Garrett Morgan, who invented the gas masks that protected our soldiers in World War I, to James West, who co-invented microphone technology that is ubiquitous in our electronics.Black History Month is also a complicated celebration, and long criticized for its limited scale. Why would we highlight Black contributions for only one month a year, and why would we separate Black contributions from American contributions? As Morgan Freeman famously said, “Black history is American history.” As a country, we should be elevating the stories and achievements of Black people year-round and using those stories to move our country toward more equity and justice for Black Americans.The origins* of Black History Month are grounded in good intentions. It’s expression, however, can be divisive. But there are many ways we can counteract this.First, we can commit to elevating and celebrating the work, stories, and advancements of Black Americans year-round. Second, we can immerse ourselves in Black history and culture through the eyes of Black Americans. There are extraordinary writers to read – Colson Whitehead’s The Underground Railroad is a masterpiece. Poets like Amanda Gorman are top of mind. And consider artists like Kehinde Wiley, whose portraits hang in the Smithsonian. We can seek out Black voices on our social media feeds and look for Black writers and directors when we next binge on Netflix.We can also consider the experience of Black people within SEMI, and our industry. Black people comprise less than 5% of the U.S. tech workforce, and there are zero – yes, zero – Black CEOs of Fortune 500 tech companies. While this lack of Black representation and leadership undercuts our industry’s capacity for innovation, creativity, and productivity, it is, more importantly, unjust. We will explore the reasons behind this in future blogs.There are extraordinary Black leaders and others in our industry who are leading the charge to create greater diversity, equity and inclusion, but that work should be shouldered by the people who have benefitted from these inequities, not the people who have been held back by them.This February, for Black History Month, I invite you to discover and explore the work of Black creators and thinkers. I also invite you to consider the structures and systems that have led to the inequities in our own industry – and how you can be part of dismantling and rebuilding those systems to create a more just workplace and society.A great place to start is exploring the resources on the Crucial Conversations on the SEMI website. And then, I invite you to consider how we as individuals and how our industry can practice acknowledging and celebrating the contributions of Black Americans throughout the year.* Impactree.com has an excellent short version of the events:“In 1915, historian Carter G. Woodson was frustrated with the underrepresentation of Black Americans in university history classes. Woodson knew Black people had tremendous influence over the infrastructure, culture and history of America, yet their role was solely relegated to that of enslaved people. Along with Jesse E. Moorland, Woodson founded the Association for the Study of Negro Life and History – now called the Association for the Study of African America Life and History (ASALH) – to motivate the inclusion of Black Americans in historical textbooks and discussion. 11 years later, Woodson and the ASALH proposed the second week of February be declared Negro History Week, coinciding with the birthdates of Fredrick Douglass and Abraham Lincoln.50 years later, during the United States’ 1976 Bicentennial, President Gerald Ford recognized Black History Month as a nationally celebrated event to be observed every February. Growing from Negro History Week, Black History Month’s goals echo Woodson’s desire for a more inclusive version of history. In Woodson’s own words, ‘What we need is not a history of selected races or nations, but the history of the world void of national bias, race hate, and religious prejudice.’”Michelle Williams is deputy director of the SEMI Foundation.
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The next time you are on a Microsoft Teams call or write a group email that includes a female colleague, consider this: The next time you pick up the phone to contact her, she might be gone. According to the Women in the Workplace 2020 study by McKinsey Company and LeanIn.org, one in four women are considering leaving their workplaces or downshifting their careers due to work-life challenges stemming from COVID-19, leading to the potential loss of two million women from the American workforce. What is making work so untenable for many women?First, consider the overall U.S. workforce, across all sectors: The industries hardest hit by the pandemic are those dominated by women and people of color: healthcare, retail and hospitality, notably restaurants. These two demographics have been losing their jobs in staggering numbers. In December 2020 alone, according to the National Women’s Law Center, women accounted for 100% of the 156,000 jobs lost that month in the U.S. Second, the double whammy of the closure of daycares and the shift to remote schooling saddled mothers with overwhelming responsibilities. In the tech industry, women faced significant challenges before COVID-19 hit. Although women represent about 47% of entry-level workers in tech, that number dwindles to 20% in C-Suite jobs, with women of color accounting for just 2% of these executive roles. This leads to the challenges of being an “Only” – the only woman or person of color in a team, department or meeting. “Onlys” experience isolation, disengagement and pressure to out-perform male, white colleagues simply to be seen as equals. Women report feeling more exhausted, burned out and excluded than their male colleagues.Layer on the pressures of a pandemic and you’ve got a seriously overstressed female workforce at the breaking point. Fathers and partners are not taking on a fair share of the burden. Fully 40% of working mothers are spending 15+ more hours weekly on household duties than they did prior to the COVID-19 crisis and are more than twice as likely as fathers to worry that their performance at work is being negatively judged because of their caregiving responsibilities. And a survey by Chief, a private club for women executives, reports that, irrespective of added responsibilities at home, 70% of women report that they have taken on more duties at work since the COVID-19 crisis began. So, on top of the anxieties around keeping themselves and their families healthy during a worldwide pandemic, women are simultaneously working more, and doing more at home.Women are critically important in workplaces for a host of reasons. Women in senior-level roles have a profound effect on workplace culture. According to the McKinsey study, women are more likely to embrace and champion employee-friendly policies and programs and to take a stand for gender and racial equity at work. Women also mentor and sponsor other women more than men. If senior-level women leave the workforce, women at all levels will lose their strongest allies. Research also shows that gender-diverse teams – and companies – are more innovative, creative and productive. Inclusive workplaces tend to have higher retention rates and better recruitment rates. To sum up, companies where women are well-represented in leadership are 50% more likely to outperform their peers.As indicated by McKinsey, companies are at a critical crossroads. The choices managers, teams and companies make now will influence the workplace for decades to come. The authors of the study say it best: “If companies recognize the scale of these problems and do all they can to address them, they can help their employees get through this difficult time and even reinvent the way they work so it’s more flexible and sustainable for everyone. If not, the consequences could badly hurt women, business and the economy as a whole. This moment requires long-term thinking, creativity, strong leadership and a laser focus on the value of women to their organizations.”What can managers, teams and companies do? Women in the Workplace 2020 features an excellent Framework for Action, which includes everything from making work more sustainable, to minimizing gender biases, to strengthening employee communications. It is an important resource for any individual, team or company that wants to strengthen their support and retention of women. And – small steps can make a big difference. McKinsey encourages companies to ask a few important questions:Consider the workflow of your team: Is it flexible in a way that supports working parents and care-givers?Are performance expectations equitable across genders?Do the women on your team feel as though they can express difficulties or take PTO if they need to in order to take care of family obligations?Finally, simply acknowledging the realities women are facing is a great first step. For instance, if there are women on your team, you could forward them this article and say, “I didn’t realize how significant this issue was. If there are ways I can further help you navigate this time, please feel free to talk with me about it.” None of us want to find out what happens to our companies if we lose 25% of our female colleagues. We have the opportunity and obligation to reverse this troubling trend, if we act deliberately and intentionally to support the women around us. I invite you to dig into the Women in the Workplace 2020 study, to discuss it with your colleagues, and to determine how all of us can make our workplaces more supportive and inclusive for everyone, for the benefit of female workers and their employers everywhere.We encourage your company to participate in McKinsey’s 2021 Women in the Workplace study and make your voice heard. To enroll, visit Women in the Workplace.For information about the SEMI Foundation’s work in Diversity, Equity, and Inclusion, or if your team would like to support the industry in creating a more equitable workplace, please visit us at www.semifoundation.org, or contact Michelle at [email protected] Williams is deputy director of the SEMI Foundation.
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SEMI spoke with Andreas C. Zimmer, Executive Search and Selection Consultant at ZIAN Co industrial consulting and recruitment, about strategies for attracting and retaining talent and promoting careers in semiconductor industry. Zimmer shared his views ahead of his presentation at the SEMI Fab Management Forum, 17 February, as part of the SEMI Technology Unites Global Summit, 15-19 February 2021, an online event. Join us to meet experts from ZIAN Co. and other key industry influencers. Registration is open. SEMI: What makes the semiconductor industry such a great career destination? Zimmer: The semiconductor industry is an interesting world for anyone involved in or just fascinated by high-end technology. But if we think about our mobile phones, personal computers or cars, we should all ask ourselves what technology is behind these devices we use in our daily life. The classical Newtonian physics does not reveal the source of the pixels in our mobile phones or why a navigation system knows where I currently am and how I’m supposed to drive to avoid the traffic jam ahead. The semiconductor industry truly is the technological pacesetter. The technologies and applications developed by SEMI and its members are the multipliers directly impacting our daily life. Moore's law not only affects the development of chips themselves, but also how we use the applications and devices they enable. Think about the size-performance ratio of modern smartphones compared to the first- and second-generation devices in the 1970s and 1980s, or compare today's BMW with one from the 1960s. The problem is that the industry is too hermetic. We perceive a lack of willingness to go out and tell in a generally understandable way what this industry is all about! Everyone knows Apple, Samsung, Nokia, but who, besides the specialists, knows NXP, Infineon, TSMC or LFoundry? Many companies are largely unknown to the general public! So why should a graduate from a technical university choose a company such as Applied Materials, TEL or ASML? During their studies students will inevitably have come in touch with IC or MEMS companies, but do they also know what is behind them? Do they really know the value chain that leads to the end product? SEMI: What can the chip industry do to better attract talent? Zimmer: Our industry is extremely attractive for anyone who is interested in technology and would like to push things ahead, but unfortunately access to this industry is almost reserved to the initiated who, in whatever way, came in touch with the industry at some point. Let me get this straight: This is not a conscious, willful attitude. It is just the result of our industry’s hermetic attitude. In my opinion, there is no overarching, uniform strategy in marketing, communications or advertising to promote the potential of the semiconductor industry to a wider audience. That’s why SEMI and the cooperation of its members in attracting talent is essential. SEMI: What concrete actions do you suggest for attracting and retaining talent? Zimmer: In German there is the saying “Do good and talk about it!” – and this is exactly what should be implemented. It is not enough to place an ad when necessary, to promote something here and there, perhaps to sponsor a chair or to provide a device free of charge. These are certainly all reasonable actions, but rather random and not long-term or strategic. Furthermore, these actions will reach only a relatively small group of people. The industry should organize structured recruitment activities under a long-term plan, over 10 years or even extending to the next generation. This shouldn't be a rigid corset, but rather a guideline closely informed by the chip industry’s technology roadmap and companies across the supply chain. If it is the task of an organization’s board and the management to define the strategic direction and to set specific goals, it should be the task of technical management to ensure that these goals can and will be achieved. However, this will only succeed if human resources is involved from the very beginning and can plan appropriate personnel resources accordingly. Employees retire, quit and change employers. New materials, technologies, applications and processes are being developed and require new, specific knowledge. Market requirements change. All of these components need to be recognized and considered in early planning. SEMI: What is your experience as a consultant? Zimmer: As consultants, we experience how organizations literally fall out of the clouds when the situation within the organization itself drastically changes, because a strategically important colleague is retiring or suddenly leaving the team for whatever reason. Then, quite surprisingly, the question “Where and how quickly can we find the suitable replacement?” arises. Instead, that departure should be considered as a possible development up front in overall talent planning – a plan B to keep in the drawer. Developing and implementing a long-term HR development roadmap, aligned with the technology roadmap, enables a company to anticipate when specific resources are needed, identify the right people and get them onboard without gaps. It is also important to keep your team informed and involved in all decisions and process changes, and to make sure they get the respect and appreciation they deserve. Employer-employee cooperation over the long term only works when the relationship is a win-win for both parties. If an organization sees the relationship as one-sided to its exclusive benefit, sooner or later the worker will be terminated or quit at the expense of the organization. Truly live the statement “Our people are our best and most valuable resources!” SEMI: When should organizations start attracting young talent? Zimmer: The sooner, the better! Communications aimed at attracting future employees should be designed to reach people of all ages and levels of education. For many years, the tobacco industry targeted young people by demographic, considering their age, education and cultural mindset to ensure they perceived cigarettes as cool. The result? Many people became addicted, mostly for life, just because some clever communications expert touched the right spot! Our industry will not attract teenagers like tobacco corporations did, but the strategy is basically the same: arouse the curiosity of your target group and speak their language. A possible scenario: A company starts and establishes a relationship with neighboring technical, middle and high schools by providing equipment, documentation, and employees who serve as teachers or coaches, and organizing guided tours, seminars and workshops in coordination with the school management. The cooperation continues with the university, where the respective chairs are supported and financed. With a little creativity there are endless possibilities! In our day-to-day business, we observe that large, well-known companies such as Bosch and Daimler are practically sitting on the lap of students in key universities and institutes, yet are unable to identify talent very early and bind them to their company. SEMI: How can organizations capitalize on shifting retirement patterns to help narrow their talent gap? Zimmer: The answer to this arises from considerations related to personnel planning in connection with a company’s technology roadmap. If the roadmap is linked to HR plans, you automatically have an overview of the time-critical moments when personnel gaps might arise. Then you can easily close these gaps, for example by arranging the onboarding of a successor for a specific position long before the job holder leaves. Considering notice periods and approval processes, a period of at least two years should be planned in order to be prepared for personnel changes. Of course, much of this varies depending on the importance of the position to the organization and the size of the talent pool. For example, it will probably be easier and faster to hire and train a sales engineer than the successor for a development manager, when you know there are maybe only 10 people worldwide who are, professionally speaking, at his level. And this is equally true for internal promotions: Always keep an eye on your own people and try to discover their greatest talent! Senior people tend to look outside the organization rather than just around the corner. Maybe the right talent is sitting next to you. Stay tuned and talk to your people to implement a strategic knowledge transfer as part of your organizational culture. Another aspect that is often overlooked is the deputy function: We often find functions in organizations that literally have a unique selling proposition. But there is no deputy, no one who can step in case of an emergency, because no other colleague possesses the knowledge and information to take over if necessary. Usually this is not a problem during a vacation or illness, but what do you do if a key job holder suddenly cannot work from one day to the other? SEMI: What is the role played by artificial intelligence? Zimmer: AI is both a risk and an opportunity. A new technology can always mean danger if it is used incorrectly, and I am not talking about job losses! This has always proven to be a mistake in the past. On the contrary, new technologies create new jobs! New technology accelerates communication, creates new platforms for interaction, shortens decision-making processes, and turns the world into a small village. In your interview with David Meyer CEO of Lynceus, he hits the nail on the head: The great advantage of AI in our industry is likely to be the management, handling, analysis and drawing of conclusions from an incredible amount of information at an unbelievable speed. Without AI, information cannot be controlled to this extent, not to mention accurately evaluated in real time. The mastery of these processes and the learning curve that results from them – for example for the determination of quality levels – should set completely new manufacturing standards. SEMI: How can technology unite us? What do you expect from your participation at SEMI Technology Unites Global Summit? SONAR GmbH has been in this industry as a personnel and business consultant firm for 25 years now. We have experienced many pig cycles since 1995 and accompanied our customers through all the ups and downs, only to have learned one thing in the end: The semiconductor industry is unfortunately still too fixated on technology and overlooks the fact that this technology is made by people for people. The EU's latest Pact for Skills, which was presented at end of November 2020 by Commissioners Schmidt and Breton, foresees 2 billion € investment to generate 250,000 new jobs in the electronics industry throughout Europe! In 2013, we aimed to sensitize semi industry executives, managers and CEOs to the importance of human resources to the well-being and success of organizations. It’s vitally important to invest in day-to-day relationships with your employees to foster their careers and address their needs. The SEMI Fab Management Forum will feature leading game changers of semiconductor operations to highlight best practices for achieving sustainable operations beyond 2020 and exploring the latest solutions for smarter tools and smarter processes. Andreas C. Zimmer is executive search and selection consultant at ZIAN Co industrial consulting and recruitment, specializing in recruiting talent for high-end technologies in areas such as LED, PV, semiconductors, electronics, and test and measurement. A personnel and industrial consultant with more than 20 years of experience, Andreas is active throughout Europe, the United States and Asia. For more insights about workforce and skills strategies, please see SEMI Workforce Development activities and the European METIS project. Serena Brischetto is senior manager of Marketing and Communications at SEMI Europe.
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Materials science – a field that includes elements of applied physics, chemistry, and mulit-disciplinary engineering applied to magnetics, metallurgy, ceramics, polymers and silicon – serves as the foundation for technologies that have driven much of the tech sector’s economic growth for the past 50 years. As our devices grow smaller, faster and smarter – while also requiring higher performance and greater energy efficiency – we’re reaching the limits of what can be accomplished with these fundamentals. The technology sector needs renewed research and investment in new materials to help address the challenges we face in a rapidly changing world. Leading TDK Ventures, the investment arm of TDK Corporation, I’m happy to report that a number of young companies have stepped up to the challenge of innovating materials science for the 21st century. In the past 18 months, we invested in multiple startups dedicated to reimagining the basic building blocks of materials science and identifying new ways to push technology forward – in fact, three of them have successfully gone public or been acquired over the last year. This demonstrates not just a renewed interest in materials science research but also highlights the momentum for healthy returns on materials science investments. Or, as I like to say, it’s the return of materials science returns. Materials science at the atom level For high-tech investors, materials science went out of favor the past 10 or 15 years, because investment in software development companies began to deliver very healthy returns in relatively short time frames – often in as little as two or three years. Product development in materials science traditionally requires much more capital and takes a lot longer to generate returns than software startups. Today’s hardware innovators are making it clear that we’ve only begun to scratch the surface of what’s possible in the materials sciences. Unlike 20 years ago, we can develop products like graphene, which consists of a single layer of carbon atoms that is about 200 times stronger than steel and an excellent conductor of both heat and electricity. Nanometer-scale materials like this enable the design of ultra-low power, high-performance components that can integrate multiple functionalities onto very small devices and create opportunities that were impossible only a few years ago. With advances like this, the future of materials science is regaining its luster. Investors welcome materials science startups Three materials science startups with successful exits: GenCell, which went public in 2020, develops fuel cell solutions that offer clean backup power for a variety of commercial, industrial and healthcare operations and can be used for off-grid power and rural electrification in a wide range of temperature and humidity conditions. GenCell’s revolutionary process creates hydrogen-on-demand from anhydrous ammonia (NH3) at 10 times the efficiency of other solutions, without any outside electrical power.GenCell fuel cells enable hydrogen and oxygen to react in an emissions-free chemical process that produces electricity and heat, with pure water as the only by-product. Origin, acquired by Stratasys in 2020, creates 3D printer platforms that offer an additive manufacturing approach to mass manufacturing, with the freedom of open materials. Using Origin 3D printers, customers can print products of their own design from a range of materials, or from their own proprietary materials. Origin maintains strategic partnerships with the largest materials science companies in the world and print products for leading companies in the dental, medical, and industrial sectors. SLD Laser, acquired by KYOCERA in 2020, produced the world's first high-luminance, fully integrated white laser light emitter. The emitter is based on a gallium nitride solid-state laser projected through a high-performance phosphor element that converts the blue laser to broad-spectrum, incoherent white light that eliminates eye safety risks. The resulting light source emits 100x more luminance, projects 10 times the distance than an LED, and is being incorporated into a range of specialty, display and automotive lighting applications. Materials matter Many of the fundamental technological innovations of the last century, including advances in semiconductors, biotechnology, and server technology, were based on breakthroughs in materials science. At TDK Ventures, we believe the only way to advance further is to return to materials research to identify new ways to expand the horizons of science and technology. For some established companies, this may require a pivot from traditional ways of getting things done and embracing fresh ways of thinking. It means thinking more like a startup and welcoming the challenges of change and new opportunities. We also believe that these innovations should not just push the boundaries of existing disciplines but contribute to preserving our environment and improving the lives of people. This is one of the founding principles of TDK Ventures: Our investments must contribute to digital and energy transformation and help lead to a more sustainable world. Our goal is to help every startup we invest in achieve their full potential for positive world impact. For instance, GenCell fuel cells bring emissions-free electrical power to rural communities far from traditional electrical grids, helping raise living standards without reliance on polluting diesel generators. Laser lights from SLD Laser are more power-efficient than traditional LED lamps, as lights last over 10,000 hours longer than equivalent HID (high-density discharge) lamps. Origin 3D printer platforms enable safe, localized manufacturing, and are geared toward minimizing energy waste in the supply chain. We’re just scratching the surface of what’s possible with materials science. At TDK Ventures, we’re dedicated to delivering meaningful financial results while exploring the potential of new and transformative technologies to bring positive change to our society and environment. Nicolas Sauvage is managing director at TDK Ventures, the corporate venture capital (CVC) arm of Japan-headquartered electronics manufacturer TDK Corporation. TDK Ventures is a technology-focused venture fund, investing globally in early-stage startups that leverage fundamental materials science to bolster innovations in Digital Transformation (DX), Energy Environmental Transformation (EX), unlocking an attractive and sustainable future for the world.
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