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MEMS actuators transform electronic signals into something that can be sensed or touched by the end user of an electronics device. A case in point: MEMS actuators such as print heads in inkjet printers transform electronic files into text or beautiful images. In 3D printers, actuators can produce real objects. Inside smart glasses, tiny MEMS mirrors can create virtual objects. Little surprise, then, that integrating these powerful devices into the end products is a multidisciplinary enterprise. STMicroelectronics has been successfully leading the deployment of dedicated MEMS actuator solutions with customer products in various market segments. SEMI spoke with Anton Hofmeister, group vice president and general manager of the MEMS Actuator Division at STMicroelectronics, about MEMS actuator trends. Hofmeister shared his views at the SEMI MEMS Imaging Sensors Forum as part of the virtual SEMI Technology Unites Global Summit. Watch the STMicroelectronics’ presentation on-demand until March 26, 2021. Registration is open. SEMI: What is the difference between MEMS devices that sense and MEMS devices that actuate? Hofmeister: MEMS sensors gather data from the world around us including motion, pressure and air temperature and transform them into an electrical signal. Actuators work the other way round. They receive an electrical signal and transform it into some well-controlled actuation such as ejecting a fluid, moving a membrane or deflecting a laser beam. SEMI: How can MEMS actuators’ integration be simplified to be embedded in new applications so they appeal to consumers? Hofmeister: The challenge of integrating MEMS sensors into devices has been simplified by demo kits and evaluation boards, which customers use to embed the sensor into a system. MEMS actuators are more difficult to integrate. They often power the core function of a system and therefore require deep system understanding. Reference designs are a big step forward in simplifying integration. My presentation at the SEMI MEMS Imaging Sensors Forum showcased some examples. MEMS micro-mirror projection for augmented reality (AR) glasses is an example of a complex system that requires multiple types of components to function. Together with several partners, STMicroelectronics recently announced the LaSAR Alliance, which will develop reference designs to enable the AR glasses market. SEMI: MEMS sensors and actuators are considered the backbone of many consumer products. Are MEMS actuators also mostly used in automotive? Hofmeister: The widest use of MEMS actuators has so far been in print heads for inkjet printers. In recent years, we have seen actuators adopted in emerging applications ranging from piezo heads for 3D printers to MEMS mirrors for laser beam scanning systems or 3D sensing solutions for consumer applications. The first high-volume application in automotive will likely be MEMS mirrors for LIDAR systems. SEMI: What market growth trends do you see for MEMS sensors and actuators? Hofmeister: The sensorization trend, which aims to collect data from homes, cities, factories, cars and personal devices, continues to drive the adoption of sensors and actuators for a wide variety of applications. While the last wave of MEMS growth was triggered by one end product – the smartphone – the next wave will be driven by multiple applications and use cases in industrial, medical, automotive and personal electronics. SEMI: How can technology unite us? Hofmeister: In recent months, we have all experienced vividly how vital technology has become. MEMS, and semiconductors in general, are an integral part of many products and services that make our lives easier. Communications technologies have been particularly important during this pandemic, whether using the personal devices as our interface to the digital world or the complex infrastructure that they operate through. I hope that my participation at the summit helped increase awareness of the new possibilities and opportunities that technologies like MEMS actuators have to offer to create products and services that further improve people’s lives. Anton Hofmeister is group vice president at STMicroelectronics, general manager of the company’s MEMS Actuator Division and managing director of its German subsidiaries. Hofmeister has been with STMicroelectronics for more than 30 years, working in Germany, France, the U.S. and Italy. He has held managerial positions in key account management, product and strategic marketing, advanced R D and general management. For the past 10 years, he has managed various product divisions in the MEMS sector. Hofmeister has also served as a board member of the Singapore-based molecular diagnostics company Veredus Laboratories. Serena Brischetto is senior manager of Marketing and Digital Engagement at SEMI Europe.
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SEMI spoke with Eyal Shekel, senior vice president of Service Strategy and Excellence at Tokyo Electron Limited, about the impact of artificial intelligence (AI) on smart manufacturing and how other fab solutions for smarter process tools are advancing semiconductor manufacturing.Eyal shared his views ahead of his presentation at the SEMI Fab Management Forum, 17 February, as part of the SEMI Technology Unites Global Summit, 15-19 February 2021, an online event. Join us to meet experts from Tokyo Electron and other key industry influencers. Registration is open. SEMI: AI technology is considered a key enabler for smart manufacturing. What are the latest trends? Shekel: The advent of advanced nodes and extreme complex 3D semiconductor geometry has lengthened time to market and increased costs in areas ranging from equipment development and large-scale metrology usage to monitoring yield inhibitors.AI is becoming a critical tool in the area of material informatics to determine suitable materials and processing techniques in order to meet the needs of future devices. Together with new materials and processes, the development and implementation of virtual metrology will enable accurate and almost absolute real-time monitoring of our customers’ device wafers at each stage of the manufacturing process.SEMI: What are the benefits of data analysis in the process from R D and Ramp-Up to High-Volume Manufacturing? Shekel: The new research field of materials informatics enabled by AI provides tools to guide the highly efficient discovery and optimization of production processes. For example, TEL has developed methodologies for co-optimizing processes and materials for etch rates.To monitor and manage the yield of semiconductor fabrication processes, direct metrology measurements are important. However, it is difficult to monitor all production wafers due to the time and cost involved. With deep learning AI, it is now becoming possible to predict every wafer’s metrology measurements based on production equipment data and previously processed wafer metrology variables. This enables total quality management and run-to-run control, while simultaneously reducing production costs and cycle time.SEMI: Can you tell us more about TEL Service Advantage?Shekel: TEL Service Advantage is a TEL global support organization that allows customers to select a service plan that fits their needs. Through TEL Service Advantage, we can quickly respond to customer requests and technical advancements. TEL Service Advantage provides various plans to maximize equipment maintenance efficiency for customers and productivity from equipment manufactured by TEL. TEL Service Advantage plans can be combined to meet customer needs and achieve maximum results.A key enabling element of TEL Service Advantage is TELeMetrics™. TEL analyzes equipment data from various sensors using a remote connection and, based on that analysis, provides solutions to customer-specific problems around equipment throughput and predictive maintenance.SEMI: How is AI helping during the pandemic? Can you share a success story? Shekel: The pandemic forced severe travel restrictions worldwide, making it very difficult or even impossible in many cases to visit our customers, as it is still the case today. Standard communication devices like smartphones and email helped at the beginning when TEL intensified the remote support by our Total Support Centre (TSC).TEL continued to develop its Service Advantage program quickly, and started using additional advanced tools and methodologies such as the following: Deployed AR (Augmented Reality) to remotely assist our customer and TEL engineers Secured remote connections into TEL tools to investigate parameters and logs, or to change set-up Used remote training courses that connects trainers via video conferencing systems and training tools in the factories to skill up engineers located in a different parts of the world Used AR glasses for tool start-up and troubleshooting Expanded TEL database global technology with multi-tool on languages search capabilities A key project at a customer site in Europe offers an excellent success story. Using all the approaches above, we collaborated with the local team to put a tool into production with no major delays. This was highly appreciated by the customer and very important for us.SEMI: What do you predict for the future? Shekel: Global technology infrastructure continues to develop and expand rapidly. Elements like 5G networks, IoT and advanced sensing capabilities will lead to what we call General AI, which will be based on neuro-like infrastructure. The auto learning will spread across domains and rely on internal logic and reasoning to automate many tasks that are manual today. In our industry in particular, General AI will enable workers to focus more on data analytics and future advanced R D rather than ongoing operations.SEMI: How can technology unite us? What do you expect from your participation at SEMI Technology Unites Global Summit?Shekel: Technology united us in the last 150 years. The connectivity started with telegraph and telephone and was used to exchange information over wider distances. Nowadays, video conference capabilities, AR and improving communications technology makes it much easier to unite people who are geographically dispersed. This becomes obvious and valuable especially during this pandemic period. As a fact, we are able to continue to perform all our key activities – our tool support, training and customer relationships – even if we cannot be present in person.The SEMI Technology Unites Global Summit is a great chance to stay connected to people and customers that I would normally meet at the SEMICON exhibitions.It also offers the opportunity to network with many more people who I would not be able to meet otherwise. Moreover, I can watch speeches and presentations at any time! Normally I would miss some programs since exhibitions and events took place at the same time.Eyal Shekel, senior vice president of Service Strategy and Excellence at Tokyo Electron Europe Limited, is a 27-year semiconductor industry veteran. Upon his graduation as a Mechanical Engineer from the Technion (Israel leading technical institute), he joined Applied Materials. In 1997 he moved on to Tokyo Electron (TEL) in Europe, served as the Regional Service Manager of Israel and, soon after, was appointed the company’s General Manager. Since 2005 Eyal has been part of TEL Europe senior management. He oversaw the Service and Support Operations for TEL Europe as a senior vice president until 2019. In his current role, he co-leads TEL’s Global Service Committee in Japan.The SEMI SMART Manufacturing Initiative is a global effort to promote awareness of and interest in smart manufacturing with a focus on delivering industry-recognized best-in-class programs and services to enable members to maximize product quality and productivity while reducing costs. Activities are focused on building out core capabilities to enable smart manufacturing across the microelectronics supply chain. MADEin4 is a consortium of 47 partners from 10 countries connecting the full range of supply chain – from semiconductor equipment manufacturers and system-integrating metrology companies to RTOS and key applications such as the automotive industry. The MADEin4 Project develops next generation metrology tools, machine learning methods and applications in support of Industry 4.0 high-volume manufacturing in the semiconductor manufacturing industry. Serena Brischetto is senior manager of Marketing and Communications at SEMI Europe.
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Jack McCauley understands the interplay between video game hardware and human interaction like few others in the industry. He designed the guitar and drums for Red Octane’s (later Activision’s) Guitar Hero video game series. As co-founder and chief engineer of Oculus VR, he designed the Oculus DK1 and DK2 virtual reality (VR) headsets and helped guide the company through its acquisition by Facebook in 2014. Now active in automotive technology, he builds cars at Black Lab, his private R D facility and hardware incubator in Livermore, California. And, in no small feat, he thinks he’s solved the head-tracking problems in augmented reality (AR)/VR headsets – which he’ll demonstrate during his keynote presentation, MEMS Applications in Augmented Reality, October 6 at MSEC 2020. SEMI’s first virtual MEMS Sensors Executive Congress. The event is October 6-8 and 13-15, 2020, and registration is open. I interviewed McCauley to preview his presentation. Register now for MSEC 2020.SEMI: What inspired you to become the first person to use a MEMS sensor in a gaming device?McCauley: When I started designing the Guitar Hero peripherals, I had intermittent problems with the motion tracking. I switched to a Freescale single-axis accelerometer, developed some IP around it, and that fixed the problem. That’s how I became an early customer of MEMS. SEMI: When you pioneered immersive VR gaming experiences at Oculus VR, tech industry analysts predicted widespread adoption of VR for gaming. What do you think happened?McCauley: There are a lot of reasons why VR hasn’t become the standard bearer for gaming. Gaming used to be a solitary activity, but as companies like Microsoft and Sony got behind multiplayer gaming, we realized many gamers found the social aspect more important than the visual aspect. Many gamers are content to play on a 2D screen or on multiple monitors because they’re playing against many people. The proliferation of internet connections worldwide has also promoted the kinship and social aspect of gaming.SEMI: Do you think VR has a place in other applications?McCauley: I think it has a lot of potential in real estate, VR movies, and engineering and design, among other areas. The automotive designer Henrik Fisker, for example, created whole vehicles in a game-engine model. If you wanted to buy one of his cars, let’s say, you could change the color and upholstery, for example, and then view it in a VR environment. SEMI: One of the biggest obstacles to VR adoption is the motion sickness some people experience during game play. What would you do to fix that?McCauley: The vestibular system in the brain, which uses the inner ear, is crucial to helping you balance. If there’s a mismatch between what your eyes see and your brain is perceiving, you’re likely to feel dizzy. I’ve built a VR headset that uses a MEMS pico projector with micromirrors and a small laser for position tracking as well as for facial tracking and modeling. But the platform’s not for sale.Still, many of the technical advances that we’ve made in VR are helping us with AR development. The increasing power of mobile chipsets and GPUs, the decreasing geometry for individual transistors and the way specific chips are processed, screen interfaces that will drive a 4K panel at a high frame rate, plus MEMS devices inside the eyewear for rotations and tracking are all helpful innovations.SEMI: When designing cars in your own lab, you’re doing a lot of work with AR. What do you think of AR’s commercial viability?McCauley: I know there are well-funded AR programs in place at major companies. That’s because mobile-device companies want an omnipresent phone in front of your face. I thought Google Glass, for example, was brilliant, but it was way too early for that product, and there was too much hype behind it.McCauley's latest R D project is a vehicle that incorporates augmented features and a computerized display. The vehicle is a custom built, environmentally friendly super-car with enhanced driver safety and high vehicle performance. AR is appealing because it lets people see through a screen – and have objects appear on that screen – while they are moving through space. My son actually came up with one of the ideas I’m implementing in a car I’m designing. We were driving in Spain, and he suggested that instead of using Google Maps to show me driving directions – which would force me to look down at an infotainment display – a sign could appear on AR glasses that would instruct me how to drive to Italy. That’s just an example of how we’ll use AR. SEMI: After you sold Oculus VR to Facebook, you began investing time and resources into engineering education. Why did you make that choice?McCauley: I’m originally from a blue-collar family, and then I got an education at Berkeley. That made a major difference in my life. When I sold Oculus, I donated to education-focused charities primarily, because an education can lift an entire family out of poverty. Let’s say your family are farm workers, but you get a degree in engineering and land a job at Apple. That could produce a ripple effect. As other members of your family and people in your community see the benefits of your education, they’re more likely to get an education, too. SEMI: What would you like MSEC attendees to take away from your presentation?McCauley: I appreciate what the MEMS industry has done for VR because if Oculus didn’t have a nine degrees of freedom (9DoF) IMU, no one would have bought our company. A new application will come along sooner or later that will require a different type of MEMS technology, and I have total confidence that the MEMS industry will deliver what’s needed. For more information on McCauley’s R D projects or on his position as Innovator in Residence at UC Berkeley’s Jacobs Institute for Design Innovation, visit his website. MEMS Sensors Industry Group® (MSIG), a SEMI technology community that connects the MEMS and sensors supply network in established and emerging markets, enables members to grow and prosper. Visit us today.Jack McCauley is an Innovator in Residence at the Jacobs Institute for Design Innovation, where he mentors students, lectures in courses focused on product design and design for manufacturing, and leads research and development projects focused on applications of augmented, virtual, and mixed reality for design professionals and students.McCauley graduated from Berkeley Engineering with a B.S. in Electrical Engineering and Computer Science in 1986, and credits the time he spent at Berkeley as an undergraduate with helping to ignite his career. Maria Vetrano is a public relations consultant at SEMI.
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To attract and cultivate new talent across the microelectronics industry, virtual SEMICON West 2020 offered wide-ranging career insights for engineering students seeking that vital first job and young employees embarking on their careers. They learned about overcoming challenges at work and gained a competitive edge by connecting with industry leaders for insider knowledge. These are just some examples of how the SEMI Foundation and the SEMI Workforce Development and Diversity, Equity and Inclusion (DEI) initiatives serve as a springboard to careers in the industry and help close its talent gap.Following are experiences of aspiring engineers at SEMICON West and career lessons presented to help them shape the future of our semiconductor industry.Jump-Starting Careers at SEMICON West 2020More than 600 students from over 50 colleges and universities across the Unites States joined SEMICON West 2020 to jump-start their careers in the semiconductor industry. With free access to SEMI’s first virtual expo, they connected with recruiters and companies in the exhibit hall, and sponged up insights from speakers about digital internships, job opportunities, and key trends shaping the digital future.“It was almost overwhelming,” said Jason Wong, 20, a junior at San Jose State University working toward an advanced degree in mechanical engineering. “It was kind of like an engineering student’s dream for contacts and knowledge all on one platform.”Wong visited about 15 booths in the online exhibit hall to speak with company representatives about his field of interest – microelectromechanical systems (MEMS).“MEMS is a pretty niche area, so it was really surprising how many companies were there in this category alone,” Wong said.Through the expo’s chat tool, Wong made some solid contacts and has followed up with several engineers via email, LinkedIn and Zoom meetings, cultivating what he believes will be “some long-lasting and valuable connections.”“I’m not really looking for a job at the moment, but I hope to get an internship at some point,” Wong said. “With the current (COVID-19) outbreak, a lot of events with opportunities to interact are no longer available, so this was an enlightening and useful experience for me I plan to attend again.”On the other side of the country in Virginia, Devayani Pawar, 23, found it easy to network at SEMICON West. She especially appreciated the free pass for students and practical sessions in the Smart Workforce Pavilion tailored to help early-career job seekers find opportunities, build contacts, and polish resumes.She was drawn to the Smart Manufacturing Pavilion because of her skills and interests in toolmaking and wafers.“I understand manufacturing and it’s a hot field right now,” said Pawar, who recently earned her master’s degree in data science from George Mason University. “It’s interesting to me how such tiny components can do so much powerful work.”“A lot of people my age aren’t very aware of the microchip industry – they’re mostly focused on information technology and companies like Google, Amazon, or Facebook,” Pawar said.After landing an internship at Micron Technology analyzing wafers and working in clean rooms, she was wowed by the potential of nanotechnology. Pawar learned about the strong demand for data scientists in semiconductor manufacturing. After making connections at SEMICON West and absorbing information, she now has a better handle on career opportunities.“The recruiters and other contacts I made have been so responsive, and now I have a better understanding of use cases and what companies are seeking,” she said.A Day in the Life of an EngineerRight after college in 2017, Erika Gabrielle Hansen joined Applied Materials as an engineer. She told management she wanted to travel, learn about the “big picture” behind the company’s products, and work with customers.In her presentation A Day in the Life of an Engineer at the SEMICON West Smart Workforce Pavilion, she recalled a whirlwind of unforeseen opportunities, soul-searching challenges, and the rewards of personal, professional, and community growth. She also candidly shared lessons learned about pride, collaboration, and resilience.Her journey began when she had the opportunity to share her aspirations for her at career at Applied and landed a dual role as a process engineer and customer account technologist.In her job as a process engineer, Hansen puts her materials engineering degree from Cal Poly, San Luis Obispo to good use analyzing data, solving technical problems, developing new processes to meet customer requirements, and working with cutting-edge technologies. At one moment she might be in a clean-room laboratory wearing a bunny suit doing hands-on work with tools. In another, she could be videoconferencing with hardware, software, and systems engineers worldwide, or preparing a report for upper management.“I was very nervous at first as a process engineer,” Hansen said. “I was the only person in my group who didn’t have a Ph.D. and tried to compensate for that by doing things on my own and not asking for help.”After making a few mistakes, she began to turn to her team for their expertise and sharing the results of her work – both good and bad – with them.“Having humility to ask for help and not let pride get in the way was a huge learning point for me,” she said.As a customer account technologist, she has made a dozen trips to customer sites in four countries to implement new processes or resolve technical issues. By seeing tools in action, she now has what she calls a “whole picture” perspective on their effectiveness, while enjoying the camaraderie of colleagues and sampling local cuisines, sites, and scenes around the world.At one point, she was assigned to lead an international team to resolve an issue with a major customer – her greatest challenge yet and her first time in such a role. She struggled to overcome language barriers and eventually told her boss she might not be the best person to lead the project. He promised to provide more support, and her team went on to resolve the customer’s problem.“I picked myself up, reached out to people with international experience, and changed my communication style,” Hansen said. “I learned it’s okay to be uncomfortable, to flex my leadership style, and be resilient, which is a learned skill.”Building a Better Network: Crucial ConnectionsAndrew Carnegie, one of history’s richest industrialists and most generous philanthropists, said 85 percent of a person’s success is based on “interpersonal relationships” and “abilities to be a human being.” Professional skills account for just 15 percent of success.While advancing to her current role as Chief Marketing Officer for FormFactor, Amy Leong found this advice critical to her career trajectory. Just like the challenge of raising a strong family, building a successful career “takes a village… you can’t do it alone,” she said in her Smart Workforce Pavilion presentation Building a Better Network: Crucial Connections.Outperforming expectations might be essential early in one’s career to get promotions, raises, and the attention, but that mindset goes only so far.“As seniority levels increase, people already know you’re a phenomenal performer and expect nothing less,” Leong said. “So, the higher you go the more vital it is to spend almost a disproportionate amount of effort on building relationships.”Building your network isn’t about the quantity of one’s business cards or LinkedIn connections; it’s about building quality relationships with mutual benefits over the long run.“We need to be smart about return on investment when building our professional network,” she said. “You help me, and I help you. It’s win-win horse trading.”And the most important factor in career success? For Leong, a strong family foundation has mattered most.“Family comes first,” said Leong, who has twin teenagers. “Take care of the ones you love. Check in with your family whenever you can. Family relationships are bound by blood. Thanks to my retired parents and a helpful husband, we tough it through.”She reemphasized the importance of mutually beneficial relationships, noting “A rising tide will lift all boats.”Fostering Talent for the Industry’s FutureDeveloping young talent and future leaders in microelectronics stands as a persistent and growing need – and a critical challenge to realizing expected growth. Emerging technologies such as artificial intelligence, quantum computing, and augmented/virtual reality are expected to impact a huge range of markets, leading to projections that the semiconductor industry will double in size in the next 10 to 15 years.The opportunities for growth and technologies that promise to improve the quality of human life worldwide are breathtaking. The industry’s talent pool will need to scale accordingly, magnifying the importance of expanding industry-wide programs such as the Workforce Development and DEI initiatives that the SEMI Foundation are building. Learn more about how you and your company can get involved with these initiatives on the SEMI Foundation website.Shari Liss is executive director of the SEMI Foundation. She oversees SEMI Workforce Development programs from K-12 through re-skilling for veterans.
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Tracking and quickly diagnosing COVID-19 infections, working from home and telemedicine recently came into sharp focus as technology executives and other subject matter experts from microelectronics heavyweights recently gathered for the first-ever virtual SEMI CTO Forum to explore how the microelectronics industry and their own companies can leverage future technology trends to drive growth. Themed Intelligent Medtech and Wearable Technologies, the forum drew CTOs from ARM, Babblelabs, Brewer Science, Dell, Dow/Dupont, E-Ink, Hewlett Packard Enterprise, Intel, Lam Research, KLA, Microchip, ON Semiconductor, Qualcomm, Tokyo Electron, Ulvac, Veeco and Xilinx. The event is designed as a strategic driver of pre-competitive innovation. Following are key takeaways from the forum. Microfluidics Promises to Speed COVID-19 Diagnosis More than 240 companies worldwide are developing microfluidics solutions to improve diagnosis and treatment of COVID-19 and other conditions, said forum speaker Dr. Kurt Petersen, a member of Band of Angels, Silicon Valley's oldest angel investment group, with an illustrious background1 in technology. And their innovations are bearing fruit. Cepheid, a company founded by Dr. Petersen, has developed a disposable microfluidic cartridge, Xpert Xpress SARS-CoV-2, used by doctors to swab the inside of a patient’s mouth. Highlighting the vital role of MEMS in medical electronics, the tiny powerful devices are behind a test that can detect COVID-19 infection in under 40 minutes. Dr. Petersen also cited a few examples of implantables and injectables under development, including: In vivo chemical sensing: Profusa developed a continuous glucose monitoring sensor via an optical patch. Glaucoma pressure monitors: Injectsense built a silicon chip the size of a grain of rice that is embedded in the eye to measure eye pressure. Retinal implants: Second Sight implanted a 60-electrode array chip that projects images onto the retina to improve vision. Microelectronics Takes Aim at Battling COVID-19 The event’s CTO roundtable, a platform for discussing societal and technology issues, revealed microelectronics technology will likely give rise to solutions for combatting pandemics and new business opportunities both in the short and long run. Areas of the greatest interest included: Tracking and Security: Infection tracking accuracy is key to limiting the spread of viruses yet comes with inherent privacy and security challenges. The consensus view of the executives was that developing trusted hardware capabilities is critical for adoption of accurate infection-tracking technologies. Remote Operation: Executives expect working from home or the use of telehealth to continue building momentum long after pandemic. To give staying power to the remote communications at the heart of these trends, microelectronics ecosystems will need to boost compute performance, both at the edge and in the cloud, while increasing bandwidth to enable applications such as augmented reality/virtual reality (AR/VR), artificial intelligence (AI), machine learning and advanced data analytics. Edge intelligence: The challenge of remote communications spans both people and the Internet of Things (IoT). Questions persist about how hundreds of billions of sensors will connect to the cloud and how much power they will consume. The need to push computing to where data is generated – at the edge – is rising and the necessary underlying technologies will only come by combining various forms of distributed computing and analytics. The microelectronics industry’s ability to seize these opportunities will only be possible with huge strides in innovation, raising concerns among the CTOs about the financial viability of cutting-edge devices because of increasing device complexity and R D costs. Technology partnerships and collaborations – an area where SEMI is contributing and will continue to expand its efforts as it works with the CTO community – will be critical to containing R D costs. SEMI will help the executives identify and mobilize the resources key to future innovation. Improving Home, Work Productivity and Experiences Key to AR Adoption Smart wearables also offer great promise. In just over a decade, AR and VR have grown from science fiction to practical uses such as AR applications for smart contact lenses, said Dr. Mike Wiemer, Co-Founder and CTO of Mojo Vision2. Dr. Wiemer said that while many AR applications remain under development, the technology will only see widespread adoption once it starts to improve productivity and efficiency at home and work and the quality of other experiences. The smart augmented reality contact lens developed by Mojo Vision is a step in that direction. The product’s built-in display gives users timely information about everything they see while remaining invisible by packing 70,000 pixels into a space smaller than a half a millimeter across, making it the smallest and densest dynamic display ever made. The contact lens is powered by an ARM-based processor, with later versions adding an image sensor, eye-tracking sensors and a communications chip. SEMI thanks EMD Performance Materials and Telit for sponsoring the CTO Forum. For more information on the CTO Forum and SEMI’s Smart Data-AI initiative, please sign up on our webpage. 1 Dr. Kurt Petersen is a member of the National Academy of Engineering, an IEEE Medal of Honor winner, and a Life Fellow of the IEEE for his contributions to the commercialization of MEMS technology. 2 Dr. Wiemer also co-founded Solar Junction, where he led technical teams to two world records in solar cell efficiency (43.5% and 44%). He also has patents and papers in Semiconductor Devices Applications, Silicon Photonics, Materials Integration, Lasers, Solar Cells, Solar Systems, and Analog Circuits. Tom Salmon is Vice President of Collaborative Technology Platforms at SEMI. Pushkar P. Apte, Ph.D., is Strategic Technology Advisor for the Smart Data AI Initiative at SEMI.
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During the COVID-19 pandemic, the SEMI Global Advocacy team has been working tirelessly to ensure the microelectronics manufacturing and design supply chain is classified as an “essential business” in the United States and for similar designations in several other countries so that SEMI member companies can maintain operations. Their efforts have included direct lobbying and letters to the governors of 16 states in the U.S., 23 European countries and several European Union officials across the continent, as well as government officials in Japan, Mexico and Malaysia. The bedrock of these efforts, and the reason they have been highly effective, is that our industry enables both modern digital infrastructure and technology critical in the fight against the virus.SEMI takes immense pride in highlighting the role of our industry in providing the building blocks for innovations that improve social and economic prosperity the world over. It is never more apparent that necessity is the mother of invention than during a crisis, and the pandemic has created a diverse range of demands for technological advancements to address the myriad of challenges it presents. Our SEMI Tech Spotlight blog series highlights some of the many ways that our industry and member companies are enabling technology employed on the front lines of this fight – and that we strongly believe will ultimately help to win it. Our first piece in this series focuses on platforms enabled by big data and artificial intelligence.Fighting the Pandemic with Big Data-AI Enabled PlatformsThe COVID-19 pandemic is testing humanity in unprecedented ways, but it is also uniting us to fight this crisis with the best weapons we have. Big data and Artificial Intelligence (AI) technologies – built with microelectronic chips and systems that generate, transmit, store and analyze data – are making a profound contribution to our arsenal for this protracted war. Big data-AI technologies are enabling platforms such as data analytics, robotics, augmented/virtual reality (AR/VR), 3D printing, and others that are already being applied to address many facets of this crisis.Big Data and Analytics Inform Policy In the fight against COVID-19, data analytics platforms are being used first and foremost to slow the rapid spread and to inform policy decisions. This requires analysis of massive amounts of data about public health and travel, often using AI algorithms. The state of California, for example, is partnering with companies such as BlueDot, Esri and Facebook to build a software platform that uses smartphones and location intelligence to track people’s movement and predict hospital needs. Taiwan owes its considerable success in limiting the spread of the virus to the extensive use of big data analytics for identifying and tracking carriers. Google and Apple are driving a joint effort that connects Bluetooth with their popular iOS and Android platforms to trace contacts of infected people. India has developed Aarogya Setu, a mobile app based on Bluetooth and location-mapping platforms, designed to alert citizens if they have crossed paths with another app user who has tested positive for the virus. This app was launched in 11 languages, and despite being entirely voluntary, it was downloaded by 50 million people in 13 days, making it the world’s fastest-ever to reach that number. Such contact-tracing apps, now being rolled out in at least 26 countries, carry inherent privacy and security challenges due to the sensitive data they access. While mitigation strategies like strict data anonymity and opt-in protocols are being implemented, these will need to be refined over time.Robotics Protect Frontline SoldiersToday’s robust robotics platforms are enabled by huge amounts of data from sensors and guidance from predictive AI algorithms. These robots can learn on the job, adapt to the environment, and work safely with humans. In this pandemic, they are perfect for minimizing human interaction with infectious environments. Companies around the world such as Boston Dynamics, Akara Robotics, UBTECH Robotics and CloudMinds have already deployed robots on the front lines of this war to assess patient health, disinfect hospital surfaces, and help health workers with Personal Protective Equipment (PPE).Robot drones are also delivering blood and other lab samples. For example, WakeMed hospitals in North Carolina launched the first drone delivery program approved by the U.S. Federal Aviation Administration with Matternet drones operated by UPS; while Terra Drone from Japan executed similar tasks in the hard-hit Wuhan province of China.3D Printing Speeds ManufacturingBig data-AI technologies enable 3D printing platforms by providing accurate 3D models for optimized designs and defect-free manufacturing. Low-cost, fast-cycle-time 3D printing has helped to alleviate at least some of the medical equipment shortages. For example, the U.S. Food and Drug Administration (FDA) has approved the first 3D-printed “Stopgap Face Mask” for liquid barrier protection from the SARS-CoV-2 coronavirus for healthcare workers. The U.S. Veterans Health Administration has developed this in collaboration with America Makes using an open-source database – the 3D Print Exchange from the National Institutes of Health. In another example, Formlabs worked with Northwell Health, New York’s largest healthcare provider, and University of South Florida (USF) Health to develop and test a nasal swab prototype over just one weekend, and it is now producing up to 150,000 test swabs daily. Prisma Health in South Carolina received emergency FDA authorization for VESper, a 3D printed device that allows a single ventilator to support two patients, and possibly up to four.Telehealth Becomes a “New Normal”Telehealth is not a new concept but is much enhanced by today’s microelectronics platforms that can collect and transmit rich datasets with very low latency. Further, rapid data analysis is increasingly supported by AI systems. The requirement for social distancing makes telehealth a perfect solution for many healthcare consultations. U.S. government data indicates that the daily average of telehealth claims from private insurance for upper respiratory infections increased nearly 12 times over the previous month from March 14 to April 1. Similarly, Teladoc Health coordinated 100,000 patient “televisits” in the week of March 8 – a 50 percent spike over the previous week, taking pressure off the healthcare system. The next generation of telehealth is likely to use AR/VR platforms, which use even richer datasets and AI to improve the accuracy and predictive capability of their underlying models. Consequently, these platforms can provide more realistic experiences and improved outcomes. At least 11 states in the U.S. are already working with AR/VR companies such as XRHealth and AppliedVR for primary care and many medical specialties. Accelerating the Search for a Vaccine or TreatmentThe way out of this pandemic depends on swiftly finding a vaccine and a treatment, ideally by fast-tracking the traditionally slow drug development process. Big data-AI technologies are at the forefront of such efforts globally, often using the most powerful supercomputers available. For example, researchers at the University of California, San Diego (UCSD) are using the Frontera supercomputer to build a complete model of the SARS-CoV-2 coronavirus envelope – a formidable task, requiring analysis of data from 200 million atoms and interactions between them. Researchers at Argonne National Laboratory are combining AI with physics-based models to search for a molecule that might disrupt the activity of the virus, a precursor to finding a treatment. Also, several companies around the globe such as BenevolentAI (UK), Gero (Singapore), Innoplexus (Germany-India), and Insilico Medicine (US-Hong Kong) are using AI platforms to accelerate the search for a solution. ConclusionUltimately, the success of technology is not measured by the number of bits and bytes or by the speed of algorithms. It is measured by every janitor who did not have to clean a hazardous surface because a robot did, by every doctor and nurse protected by a 3D-printed mask, and by every person whose life may be saved by the accelerated discovery of a vaccine or treatment. Big data-AI technologies, and the platforms they enable, are just coming of age – they give us hope that as they evolve in the future, we can use them to build a more resilient society and economy.Note/Disclaimer: The examples cited above are purely for illustration – they are neither comprehensive, nor intended to endorse any particular product or solution.The SEMI Smart Data AI initiative helps members realize full value in the intelligent future enabled by Big Data and Artificial Intelligence – including the large revenue upside, and the transformational potential for operational and supply-chain efficiency. For more information on the initiative, contact Pushkar Apte at [email protected] Manocha is President and CEO of SEMI. Pushkar P. Apte, Ph.D., is the Strategic Technology Advisor for the Smart Data AI Initiative at SEMI.
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Part 2 of 2Read Part 1.While companies navigate the ongoing COVID-19 crisis, corporate leaders should be evaluating a number of key business continuity issues as well as steps they can take to not only react to business disruptions but also reshape their business and recovery plans.We spoke with Dan Steele, Senior Director and the APAC Head of Environmental, Health, Safety, and Security (EHS S) at GLOBALFOUNDRIES (GF) Singapore, via teleconference for insights into the best practices he and his team have implemented from their Business Continuity Plan (BCP) to guide them through the health crisis.SEMI: How can SMEs (small and medium-sized enterprises) afford BCP, as they are often quite costly?Steele: BCP is not something you afford. Rather, it is essential to good management. Every business is about managing risks and every manager’s responsibilities include risk mitigation. Regardless of their size, companies often pay a higher price for survival in a crisis because they are ill-prepared. All companies owe it to themselves, their employees and other stakeholders to conduct ongoing business continuity planning. No one knows what or when the next crisis will be, and no plan is perfect in mitigating crisis impacts.However, it is critical to plan for potentials, institutionalize EHS and security best practices, ensure the supply chain has both redundancy and robustness, train employees to adopt additional skills, and work with customers in advance. Companies that continue to ask themselves what if are the ones that will be the best prepared. And, if BCP is done right, businesses can avoid huge losses. Dwight Eisenhower said, "Planning is everything, the plan is nothing." I think too many companies spend far too much time creating exacting plans when instead they should be planning. Since planning the survival of the company is every manager’s daily responsibility, BCP should not be purely looked upon as a cost, but also as an expected deliverable from the management team.SEMI: Companies have rolled out mandatory work-from-home (WFH) policies and it has become a new normal for many of us. What other measures can GF take should this WFH period be extended?Steele: Our work-from-home policy seems to be working quite well at this point. However, WFH will only be effective if the right tools are provided to employees – we give our employees access to our system so they can work remotely. WFH also offers opportunities to drive new and innovative ways of working, and accelerates some of our automation efforts such as Augmented Reality (AR).At the same time, mental health is just as important and we conduct weekly check-ins with employees to assess their anxiety levels by asking two basic questions: How is the team’s morale and has it impacted productivity in our operations? For us at GF, WFH is not a disintegration of the team. It is important to our operations to continue the social aspects of working as ONEGF. That means online meetings should require face-to-face interactions. It is important for people to connect. Additionally, we maintain the same quality expectations for remote work as we do when employees are on-site. If this WFH period is extended, we need supervisors and managers to reach out and ensure that we stay connected with our employees.SEMI: What BCP lessons have you learned during the outbreak and will the learnings change any of your business or operations strategies when normalcy returns?Steele: I am not sure we learned anything new about BCP. As stated, our approach to BCP is to spend less time on exact plans and more time on planning, asking ourselves what if and mentally walking our way through potential solutions. This crisis reinforces the premise that we must be prepared. We did not have a plan on our shelf for working-from-home, but we had visualized it, knew what we would have to enact and now have employees managing highly sophisticated, technical and skilled manufacturing operations from home, and some of them reside in Malaysia. BCP must be a conscientious, concerted effort even when normalcy returns – it helps us better prepare. Additionally, BCP is not the responsibility of a single person or department. Just like our daily business, BCP is an integrated effort across many functions. Good and great ideas come from anywhere in a time of crisis. Listening is extremely important.SEMI: If there is one takeaway from this unusual and uncalled experience, what will it be?Steele: What we walk away with is the fact that we are dealing with a pandemic that is highly unpredictable, and that we need all types of employees with diverse backgrounds, experiences and perspectives. This inclusion has made us successful all along, and that is what is helping us ride through this crisis today and into tomorrow. We are glad that we have a diverse and proactive BCCM team that is able to quickly adapt and respond to the many challenges of a crisis. SEMI: What advice would you offer to stay productive while WFH?Steele: We acknowledged that it is difficult for the WFH policy to be effective in the manufacturing sector. Although we do not see any productivity loss thanks to automation, we’ve seen a slowdown in our engineering activities.My advice: First stay healthy, monitor your health, and follow the government’s hygiene advice for yourself, your families and the communities you live in. If you socialized before, there is no reason to stop. Stay connected with your co-workers and team. Personally, I don’t believe WFH now means you are always on. Just as you did when working on-site, you still need your personal time. You have to strike the balance that works best for you.Dan Steele has over 25 years of experience in environmental, health, safety and security operations. He has also held other leadership roles in facilities engineering, quality, reliability and assurance, and risk management.Bee Bee Ng is president of SEMI Southeast Asia.
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Today’s mobile devices are smaller, more power-efficient, and have more capability than we could have imagined just a decade ago. Offering ever-increasing levels of user functionality, mobile devices are now ubiquitous, and are rapidly becoming the primary mechanisms through which we interact with the digital world, our physical environment, and one another. An unintended side effect of our dependence on the current crop of mobile devices is that they are driving us to distraction.A major industry dynamic will shake things up for the better. Sensors are getting smaller and more efficient, and they’re offering attractive new functionality, giving us the ability to monitor our air and water quality, assess potential toxins in our food sources, and analyze personal health conditions, to name a few use cases. At the same time, the realization of flexible hybrid electronics (FHE) through new materials and production processes, better integration with other electronic components, more efficient energy production and consumption, and pervasive wireless connectivity are fueling the next generation of devices and experiences. What can we expect from tomorrow’s mobile devices — and how can we manage them, instead of having them manage us?SEMI’s Nishita Rao caught up with Mike Wiemer, Ph.D., VP of Engineering, CTO and co-founder, Mojo Vision, to preview his February 25 keynote, The Art of the Possible, at FLEX|MEMS Sensors Technical Congress (MSTC) 2020, February 24-27 at the DoubleTree by Hilton in San Jose, California.Join us at FLEX|MSTC to meet Mike and other industry influencers advancing innovation in FHE and MEMS sensors. Register now to connect with him at FLEX|MSTC or visit him on LinkedIn.SEMI: Mojo Vision has conducted its own research on human interaction with mobile devices. Why is this important?Wiemer: Our mobile devices have given us access to the information we need and want, improving many aspects of our lives. But our devices have also influenced our relationships and attention to our environment in negative ways. We believe that the next mobile computing platform must improve this situation. Instead of pulling us away from the moment, our devices need to embrace more human-centric engagement while still letting us access information that improves our quality of life. Mojo Vision has worked to understand this problem through our own studies and research so we can better develop an approach to address it. SEMI: How are key technical trends driving size, efficiency and capability advancements in mobile devices?Wiemer: Tiny low-power sensors are enabling ever-smaller feature-rich mobile devices that run longer on a battery charge. Smartwatches are a good example. Just a few years ago, smartwatches were not that much more than small screens on our wrists. Today, we have GPS, EKG/health monitoring, and cellular wireless interfaces all inside the same form factor.As this trend continues, we at Mojo Vision predict that our devices will continue to shrink and become even more personal: They’ll be more continuously worn and matched to our own needs and behaviors. This trend towards invisible personal devices is something we’re trying to accomplish with our solutions at Mojo Vision.SEMI: What is Mojo Vision’s concept of “Invisible Computing?” Wiemer: Our vision of Invisible Computing is based on the idea that our wearable devices should be invisible to those around us, encouraging more human interactions. These wearables should be invisible and unobtrusive to users themselves. Our Mojo Lens, which contains a full display and sensors housed inside a contact lens platform, exemplifies this vision. Using proprietary microelectronics and the world’s densest microdisplay to layer digital images and information seamlessly, Mojo Lens is redefining augmented reality. Our mobile devices today continue to increase the quantity and magnitude of interruptions. We think that shouldn’t happen. As a socially invisible device that delivers contextual, relevant content, the Mojo Lens lets us go about our daily lives, naturally interacting with other people while simultaneously enjoying the benefits of augmented reality. We think Invisible Computing can change our relationship with our devices, as well as seemingly give us superpowers. For more information, download the Mojo Vision report, Device Distraction: Understanding the Problem, Re-Thinking the Solution.SEMI: Can you tell us more about Mojo Lens?Wiemer: At its foundation, Mojo Lens is a nanoLED display, radio and sensor platform, integrated using flex technologies, and placed on your eye to provide important information. Mojo Lens can elevate or suppress this information to decrease reliance on your other devices.Unlike your smartwatch or smartphone, which react to you in a binary manner because they don’t have enough information to make autonomous decisions, Mojo Lens understands the context of your experience. That’s because it’s based on our Invisible Computing platform, which can understand your activity. Mojo Lens recognizes if you’re engaged in a conversation, driving or having a coffee, and it reacts with information accordingly.Mojo Lens could act like a real-time interpreter, for example. When someone speaks to me in a language I don’t understand, I should see “subtitles.” Or if I’m having a conversation with someone, Mojo Lens wouldn’t interrupt me with a notification at that moment. For the 92% of Americans who are interrupted by their devices during conversations every day, this prioritization can boost productivity. More importantly, it can improve the quality of our connections with the people around us.Mojo Vision’s microLED platform offers a world-record pixel pitch of over 14,000ppi and pixel density of over 200Mppi², making it the smallest, densest display for dynamic — or moving — content. SEMI: What would you like FLEX|MSTC attendees to take away from your presentation?Wiemer: It feels like the speed at which people are defining important problems and tackling them is increasing every year. And there are so many important problems to solve: space travel, autonomous driving, electric vehicles, alternative energy, quantum computing, lifespan extension, increased food production, brain-computer interfaces, AR/VR. All these problems seem impossible and “crazy,” until some group of people comes along to put a framework in place that can address them. Interestingly, these frameworks aren’t necessarily new. Rather, they build upon existing technologies and capabilities.MEMS sensors and FHE are good examples. From smart textiles, flexible displays and biological sensors to miniature radars, MEMS sensors and FHE technologies are essential building blocks. Many of the big problems we can imagine today will be solved by stacking today’s MEMs and FHE technologies in imaginative new ways. So what do we do next? I’d like to encourage FLEX|MSTC attendees to first define the problem to solve and then define the technology — rather than starting with the technology solution. Mike Weimer is a serial entrepreneur and proven science and technology leader in complex systems development and integration. Before co-founding Mojo Vision as CTO, Weimer co-founded and served as president at Solar Junction, a high-efficiency solar cell company (acquired) where he and his team set two world records for the highest-efficiency solar cells ever made by humans.After Solar Junction, Wiemer joined New Enterprise Associates (NEA) as an Entrepreneur in Residence where he sourced new investments and helped portfolio companies to develop their business and funding strategies. He is a board director at Stratio Corporation and an advisor at Stanford’s StartX Accelerator. He holds a B.S., M.S., and Ph.D. in Electrical Engineering from Stanford University.For more information, visit Mojo Vision.Interested in engaging with the MEMS sensors supply chain? MEMS Sensors Industry Group is a SEMI technology community that enables professionals in the MEMS and sensors industry to accelerate business results by addressing common challenges and opportunities.Nishita Rao is marketing manager for technology communities at SEMI.
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