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Ajit Manocha

On March 1, the semiconductor industry lost a true legend with the passing of Bill Tobey, an exemplary leader and contributor to the semiconductor industry throughout his career. SEMI honored Bill with our Bob Graham Sales and Marketing Excellence Award in 2006 for his work on wafer steppers. Bill and his team had the foresight to recognize that competing solutions such as Deep Ultraviolet (DUV) projection, e-beam, and x-ray would not be able to keep up with Moore’s Law. More importantly, Bill had the passion and marketing prowess to convince customers of this, even though early wafer steppers were twice as expensive and considerably slower than the alternatives. He used that passion to also convince management at GCA Corporation that they needed to shift resources to advance steppers and drive alignment with customers. I remember the critical role he played when we worked with GCA steppers during my early years at AT T Bell Labs. The Chip History Center virtual museum has a wonderful video interview with Bill Tobey on his conceptualizing of the wafer stepper and on his winning of the Bob Graham Award. Dan Hutcheson, CEO and chairman of VLSIresearch, shared these kind words on Bill Tobey’s influence: “The world of semiconductors and the products they made possible would have been much smaller, as Moore's Law might have stopped at 2 microns, without Bill's contributions. His ability to see what others could not probably explains why he was able to continue making contributions into his nineties. Companies all over the world continued to call on him to his last days.” Bill’s contributions were limitless. He was a member of the organizing committee for the SEMI Industry Strategy Symposium (ISS) and chaired it in its early years. After completing his term serving ISS, he joined the committee for the SEMI International Trade Partners Conference (ITPC). Bill also served as a member of the SEMI East Coast advisory committee in its early years and was responsible for industry meetings in the area. And he was involved with many other SEMI activities on behalf of the industry. Bill's obituary is posted on the funeral home website. For all of us working in the semiconductor industry, we are honoring Bill Tobey’s memory by continuing to build upon the foundation that he helped to establish. I hope you are inspired by the passion he displayed in his work throughout his career and encourage those who knew him to share stories of Bill to further inspire others to follow the example he set. Ajit Manocha is president and CEO of SEMI.
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The microelectronics industry entered 2020 with high hopes after a mixed 2019 that saw global semiconductor revenue fall 11 percent while innovators continued to drive impressive advances in 5G, IoT, artificial intelligence, quantum computing and other leading-edge technologies. Equipment sales were rebounding as the industry started to regain momentum. And then COVID-19 sent disruptions rippling throughout the global supply chain. Semiconductor manufacturing facilities scaled back operations. Parts shortages became a problem. Logistical challenges emerged. And, all the while, many workers retreated to their homes under lockdown.The virus forced the industry, en masse, to pivot like never before to ride out the pandemic. This is the most challenging situation that I have experienced in my nearly 40-year career. All of us in the microelectronics industry have dedicated ourselves to rise to the occasion and help others. Among our efforts, we are providing resources to support SEMI members and the industry. Today, we can take heart that manufacturing firms in China are restoring normal operations. SEMI hosted a webinar on March 26 where our colleagues at McKinsey Company shared insights on China as it begins its recovery as well as the broader impact of the pandemic on the microelectronics manufacturing and design supply chain. You can read about McKinsey’s insights in a recent SEMI blog.In my closing remarks at last month’s webinar, I asked the industry to donate masks, gloves and additional personal protective equipment (PPE) to support our overwhelmed healthcare systems. The battle against the virus rages on around the globe. These donations will help people, businesses and whole economies to heal and recover.I am proud of how generously the microelectronics industry has donated these supplies that, in ordinary times, contribute to the meticulously controlled environments of our industry’s manufacturing facilities, but today can help save lives and bring the pandemic to heel. I ask companies across the supply chain to please explore how you can contribute to this effort. Donation information is available on our Coronavirus Resources webpage under Medical Needs Supply Matching Sites. It’s great to see SEMI members help combat COVID-19, and we are highlighting some of their efforts in news stories and blogs on our Coronavirus News and Blog webpage. We encourage you to submit your story.We know our members are hungry for more COVID-19 insights to help guide their way as uncertainty persists. SEMI is offering a follow-up webinar with McKinsey Company – The Way Forward from COVID-19 – on Thursday, April 23rd from 7:30am to 8:45am Pacific Time. Then, on Thursday, April 30th from 8:30am to 10:30am Pacific Time, the SEMI Americas team will host the virtual forum Semiconductor Outlook—Navigating through Turbulent Times. Bank of America Merrill Lynch will provide an update on semiconductor stocks, IHS Markit a market outlook, and VLSI Research the latest on COVID-19’s impact on the semiconductor industry. The goal of these events is to help you, our members, make more informed business decisions. We look forward to your participation and ask that you please submit questions so that the events are more meaningful for you.We have also added more resources to our SEMI Responds webpage, which lists best practices for company policies, public communications and telecommuting from our Environment, Health and Safety (EHS) and Information Technology Leadership (ITL) groups. The page now includes member survey insights from our Fab Owners Alliance (FOA) and Electronic Materials Group (EMG) on COVID-19 impacts to those communities, along with steps members are taking to maintain business continuity and ensure that their facilities remain safe. A big thanks to members of these groups for participating and sharing learnings with the industry at large. Sustaining operations across the industry has been the focus of work by the SEMI Global Advocacy team the past few weeks. It has continued to lobby for the microelectronics industry to be classified as an essential business in the United States and for similar designations in other countries. Those efforts included a SEMI Americas request for the government of Mexico to designate the semiconductor manufacturing supply chain an essential business, consistent with U.S. guidelines, to help avoid disruptions to the North American semiconductor industry. SEMI Europe sent 22 letters to officials across the continent, three of them to the European Commission, urging governments to allow continuous operations of the semiconductor industry. SEMI Japan has been closely engaged with the central government and sent letters to many Japanese prefectures stressing the critical importance of continuing operations.I am truly proud of how the SEMI team has stepped up around the globe to proactively communicate and support our members with relevant information and best practices related to the pandemic. The outcome of our letters to governments around the globe to seek essential business status has generally been very positive.SEMI also continues to oppose unilateral U.S. export controls that will compromise the ability of the U.S. to export semiconductor manufacturing equipment and materials, as highlighted in a recent Reuters article.SEMI advocacy efforts epitomize our overarching approach to the pandemic: We remain squarely focused on supporting our members during these turbulent times while continuing to lay the groundwork for the industry’s prosperity. Ajit Manocha is President and CEO of SEMI.
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Hello SEMI members:First and foremost, I hope this finds you all healthy and safe. With new developments emerging every day on the COVID-19 coronavirus outbreak, we want to make sure you’re aware of the resources that SEMI is making available to your business, and many others in the electronics manufacturing and design supply chain, to help you navigate through these tumultuous times. Our SEMI Responds webpage lists best practices for company policies, communications and working from home, based on recent calls with members led by our Environmental Health and Safety (EHS) and Information Technology Leadership (ITL) groups. The EHS section provides tips on facilities and meetings, employee policies, business travel and communications, while the ITL section lists insights on computing hardware for staff, licensing, networks, security and employee policies. SEMI greatly appreciates the invaluable member input. Our goal is to help our member companies make informed business decisions during these highly challenging and uncertain conditions, and your contributions to this effort will benefit the industry as a whole. I am pleased to announce that SEMI has partnered with McKinsey Company to provide an additional source of information: a joint-webinar – COVID-19 Insights: Microelectronics Industry Impact and Best Practices – on Thursday, March 26 at 4pm PT. We will present insights gathered through SEMI member surveys and other industry outreach along with the latest expert data from McKinsey Company to help guide your business continuity plans. Click here to register.The SEMI Global Advocacy team has been evaluating how government responses to the outbreak will impact the industry. In the U.S., the team sent letters to 16 state governors last week to request the classification of the semiconductor industry as an “essential business” so that operations can continue if states institute “shelter-in-place” orders. The letters note that SEMI members are “employing all measures necessary to maintain the health and safety of their employees as they maintain continuous operations critical to the industry” based on the input of participating companies.As for SEMI events, I want to reassure you that SEMI continues to make the safety of our members, exhibitors, visitors and employees our top priority. We continue to track COVID-19 developments worldwide and advisories from the World Health Organization (WHO) and the U.S. Centers for Disease Control and Prevention (CDC). We are also working with our regional offices to engage with industry contacts for inputs, and SEMI has postponed or cancelled several of our major events including: Canceling SEMICON Korea 2020, which was scheduled for February 5-7 Postponing SEMICON China 2020 from March 18-20 to June 27-29 Postponing ISS Europe 2020 from April 1-3 to September 1-3 Postponing ASMC 2020 from May 4-7 to the week of August 23 (still finalizing) Postponing SEMICON Southeast Asia from May 12-14 to August 11-13 If plans for any other upcoming events change, SEMI will immediately notify event exhibitors, visitors and speakers. You can find the latest information on changes to our event schedule on our Coronavirus Status Updates webpage. SEMI is working to help our members continue to connect and do business in the interim. For example, our Standards team is hosting virtual meetings for task forces, and we are exploring other virtual events and ways to keep the lines of communication open. I have challenged the SEMI team to think outside the box and will keep you posted as we make new services available.In the meantime, SEMI continues preparations for later events with laser-sharp focus and determined intent to help spark the industry to reignite business growth and meet pent-up demand. The first major rescheduled event is our largest, SEMICON China in Shanghai. You have probably heard news on some of the positive signs coming out of China. You can read about some of these developments in this blog post from the SEMI China team, which has been in close contact with key exhibitors, domestic suppliers and large multi-national corporations that have confirmed that they will participate in SEMICON China based on the current outlook. We are determined to help the industry return to growth. For the first time we will feature an IC Design Pavilion at SEMICON China to help our traditional semiconductor manufacturing members form more connections across the microelectronics supply chain.In the U.S., this year is proving how quickly everything can change. While the immediate future is steeped in uncertainty, we are diligently assessing current conditions while planning for SEMICON West 2020 in San Francisco from July 20-23, though the event dates are subject to change. SEMI is monitoring the COVID-19 containment efforts closely, and we will keep you informed of any changes in plans.In closing, I want to provide a brief reminder that SEMI members should be proud of the roles your companies have played in enabling the technology that will beat the COVID-19 coronavirus. The most powerful supercomputers in the world are helping in the push to develop a vaccine, and these machines would not exist without countless innovations from SEMI members over our 50-year history. The team at SEMI is proud to serve you all and is absolutely committed to doing all that we can to help the industry rise to meet this newest challenge. Sincerely yours,Ajit ManochaPresident and CEO, SEMI
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On the day I joined SEMI in March of 2017, I was filled with excitement to be on-boarding at a time when great, leaping strides in innovation were driving the rapid expansion of our ecosystem. In my many conversations with members that followed, I was not surprised that a vast majority ranked among their top concerns the persistent challenge of attracting, training and retaining the talent needed to grow their businesses. Later that year, I raised the global talent shortage issue in my article Securing Talent to Connect, Collaborate and Innovate. As an industry veteran I knew that the decades-long workforce development challenge will only worsen with the proliferation and increasing complexity of technology.Innovation has never been more technology-intensive. Developing the technology and producing the components required for applications powering next-generation communications (5G), artificial intelligence (AI) and machine learning, autonomous vehicles, and the Internet of Things (IoT) require bright minds in diverse fields of science to fill critical positions in the global electronics manufacturing industry. Today, that talent struggle is acute, threatening to undermine our industry’s potential to grow to $1 trillion by 2030.The electronics industry needs a comprehensive, integrated program to build the talent pipeline. The program should inspire school-age children to adult learners to pursue careers in this great but underrecognized industry. It needs to shine a spotlight on career opportunities. It must prepare workers with standardized skills sets transferable across the industry. And it must connect trained workers with hiring companies.SEMI is uniquely positioned to deliver this solution. Launched almost two years to the day after I joined SEMI, SEMI Works is SEMI’s branded workforce development initiative. We realize that trade associations don’t create jobs. Their members do. Think of SEMI Works as SEMI’s commitment to build and maintain the needed infrastructure – the talent pipeline. SEMI Works is comprehensive. The program, supported by SEMI members, is a wide-ranging effort by our Global Advocacy team to ensure education is demand-driven, training programs better meet the needs of the industry, more people pursue careers in electronics and our members have access to the talent pool that we are cultivating. With SEMI Works, SEMI is developing scalable solutions to improve connections among training and education providers, prospective workers and the industry. Key features of SEMI Works will include SEMI-certified education courses and training programs linked to industry requirements and skills credentialing for workers.SEMI Works starts with raising awareness of SEMI-certified programs as a key bridge connecting prospective talent, the industry and applicable training and education programs. Growing awareness of the programs will enable SEMI to build an extensive database of employers and qualified talent and link both to the right training. SEMI will continue to drive and endorse programs that help meet member needs throughout the education continuum – from K-4 to higher education and adult training. But the infrastructure and ecosystem required to support and scale these programs is the key for all of us to win together. At a high level, SEMI Works consists of several important components: Linking the required industry competencies to education and training course curriculum – Similar to the establishment of SEMI standards, SEMI will certify education and training programs that dovetail with the industry competency model. Initial certification and annual re-certification ensure continued updates, relevance and sustainability of the programs. SEMI will raise awareness of SEMI Works certified programs as the standard for meeting the industry’s talent requirements. Developing and maintaining the electronics industry competency model – Through established working groups and ongoing dialogue with our members, we are developing a competency model – a tiered matrix of required competencies used to link course curriculum to the talent needs of employers. The competency model consists of interpersonal and individual skills, academic and general industry requirements, advanced manufacturing competencies, and competencies by job. SEMI will establish and maintain the model with regular updates. Improving access to talent – Through SEMI Works, SEMI will build an extensive database that brings together programs, talent and employers. People and organizations opting into a SEMI-certified program or acquiring a SEMI program certification will be part of the SEMI database. Job seekers will be able to set up a profile and resume and search for training and employment opportunities, and employers will search the talent pool – much as job-search sites work today – assured of a skills match based on the SEMI certification. I am passionate about education and proud of all of SEMI’s efforts. I am especially proud of the work we are doing to help provide a pathway to meaningful careers for children and adults all around the world. We no longer have the luxury of a piecemeal approach to training and education.It is my hope and belief that SEMI Works, together with our efforts to improve diversity and inclusion in the workforce, will be SEMI’s lasting mark on the global electronics industry.Ajit Manocha is president and CEO of SEMI.
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Last year the industry posted another remarkable double-digit revenue growth year. IC shipments eclipsed one trillion units for the first time and continued to enable an ever-expanding array of silicon intensive-applications.2018 was also a pivotal year of transformation at SEMI. Setting our sights firmly on building more value for SEMI members, we doubled down on priorities I established this time last year. We advocated intensively on global trade policies, industry talent needs, and critical environment, health and safety (EHS) concerns. To underpin our efforts around talent, we took the bold step to reinvigorate the industry’s identity with a dynamic image campaign. Above all, we targeted critical industry-wide issues to help us realize the ambition of becoming a trillion-dollar industry in the next decade. Workforce DevelopmentRedefining our approach to talent development in 2018 was and remains a top priority. A diverse, highly skilled workforce is crucial to the industry’s ability to innovate. Last year we ramped up a number of SEMI High Tech U (HTU) programs to inspire young people and attract them to careers in high-tech manufacturing. To date, more than 130,000 students have been touched by HTU – through student or teacher programs.Over the past year, we designed a new university outreach program and established partnerships with 100 institutions. We established Workforce Pavilions at SEMICON events in Southeast Asia, the U.S., Taiwan, Europe and Japan for students to explore career opportunities and meet with recruiters. We thrilled at seeing sponsors hire young talent at SEMI events. This year, all SEMICONs worldwide will feature Workforce Pavilions.SEMI also formalized its commitment to Diversity and Inclusion (D I) with the establishment of a D I council to shape new programs including the recently launched Spotlight on SEMI Women. To localize and fully optimize our D I programs, we established regional workforce councils in every region we serve. We unveiled the SEMI Mentoring Program to support students and young professionals on this journey by facilitating one-on-one mentoring relationships with industry professionals. Hundreds of mentees have enrolled. But we still need more mentors. I urge you to join the program. During the year, SEMI also expanded its workforce staff and developed a comprehensive workforce strategy with programs that engage students as early as elementary school and inspires them through high school and college. The program provides pathways to professional careers, building a pipeline to fill the short-term and long-term talent needs of the industry. Industry Image CampaignAs we developed the comprehensive workforce development program, we knew we had to refresh the industry’s image and appeal to the next generation through contemporary media and communications channels. So we recently launched a bold, innovative campaign to raise industry awareness and attract students and recent graduates to careers in semiconductor manufacturing.Our You’re Welcome campaign is a novel, creative approach that blends entertainment, media and storytelling to excite students about the industry. The campaign went viral immediately and within weeks had more than 5.5 million social media impressions and 2.3 million video views.Trade Policy AdvocacyRising trade tensions between the U.S. and China catapulted global trade policy to the forefront of industry concerns in 2018. Since the tariffs have taken force, semiconductor companies have faced higher costs, greater uncertainty, and difficulty selling products abroad. The tariffs have forced many SEMI member companies to pause or rethink their investment strategies.SEMI quickly engaged U.S. policymakers and provided resources for SEMI members. We formed a member trade task force, staged trade compliance seminars in China, and convened meetings with over 110 U.S. congressional, agency and administration officials, and provided testimony on the importance of the free trade to the industry.SEMI continues to educate policymakers about the critical importance of free and fair trade, open markets, and respect and enforcement of IP for all players in the global electronics manufacturing supply chain. As part of this initiative, we distributed “10 Principles for the Global Semiconductor Supply Chain in Modern Trade Agreements” and encouraged their adoption in various trade negotiations. These principles outline the primary considerations for balanced trade rules that benefit SEMI members around the world, strengthen innovation and perpetuate the societal benefits of affordable microelectronics.Environment, Health and SafetyEnvironmental regulations are proliferating globally even as advanced semiconductor manufacturing technology relies increasingly on a host of new materials. With dozens of new fabs and fab line upgrades, our industry must align on best practices, sensibly respond to materials restrictions, and renew efforts toward sustainable manufacturing.That’s why the revitalization of SEMI EHS efforts became another priority in 2018. Two months ago, we hosted the inaugural EHS Summit at SEMI Headquarters. Fully, 70 EHS professionals and company executives met to form the basis for the future SEMI EHS program.The Year AheadDespite a softening in the market, compounded by Apple’s first-ever announcement of a revenue decline in 16 years, a geopolitical whirlwind on trade and an extended shutdown of much of the U.S. government, the future is bright.At SEMI’s annual Industry Strategy Symposium (ISS 2019) in Half Moon Bay, Calif. in early January, the sense of optimism was palpable. In her keynote address, Dr. Ann Kelleher, Sr. VP and General Manager, Technology and Manufacturing Group, at Intel, observed that data is powering the fourth industry revolution and the expansion of compute. With customers expecting continual improvements in applications, Kelleher highlighted the tremendous opportunity for the chip industry to meet these expectations.At ISS 2019, we announced a Memorandum of Understand between SEMI and imec. The MOU will enable us to accelerate our members’ engagement in SEMI’s Smart vertical market platforms, in particular Smart MedTech and Smart Transportation. Our partnership with imec will also allow us to boost SEMI Standards activities in non-CMOS technologies, deepen technology roadmap efforts and augment our SEMI Think Tank initiative in thought leadership at a global level.Over the course of this coming year, will we begin our global rollout of key building blocks of our comprehensive workforce development program to engage schoolchildren as young as 10 and learners all the way to veterans who return to the workforce. We are now able, with the invaluable help of our Workforce Development Council and the passionate engagement of many SEMI member companies, to offer a solution to the talent crisis in our industry.We will continue to be the leading voice for our members and the end-to-end semiconductor supply chain across Talent, Trade, Tax and Technology as we work to ensure free, fair trade that protects IP while preserving vital access to markets to grow the supply chain. Vertical Market PlatformsOur vertical market platforms are an important part of this growth. For example, in Smart MedTech, SEMI looks forward to working with the Nano-Bio Materials Consortium to advance human monitoring technology for telemedicine and digital health after winning $7 million to fund the renewed program. In Smart Transportation, we will leverage the Global Automotive Advisory Council (GAAC) we formed last year to represent the full automotive supply chain and the Smart Transportation and Smart Automotive forums featured at all our SEMICON events to enable the industry to identify and seize opportunities in autonomous driving. At ISS 2019, Sujeet Chand of Rockwell Automation noted that “digitization will grow faster in the next 10 years than it did in the past 50,” a trend calling for semiconductor fab architectures that transform data into business value. We will continue to bring the industry together at our Smart Manufacturing venues to help uncover ways to deploy deep learning, edge computing and other Smart technologies to deliver this value and meet the challenges of automation as artificial intelligence’s (AI) sprawling influence reshapes industries including manufacturing.I am filled with optimism and thrilled about the opportunities I see on the horizon for our members as we build on our 2018 accomplishments to enable your prosperity in 2019 and beyond. My heartfelt thanks to all of you for your participation in our programs and events.I look forward to another successful year as we connect, collaborate and innovate together!Ajit Manocha is president and CEO of SEMI.
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At a Glance “Software is eating the world ... and AI is eating software.” Amir Husain, author of The Sentient Machine, at SEMICON West 2018 We’re living in a digital world where semiconductors have been taken for granted. But, Artificial Intelligence (AI) is changing everything – and bringing semiconductors back into the deserved spotlight. AI’s potential market of hundreds of zettabytes and trillions of dollars relies on new semiconductor architectures and compute platforms. Making these AI semiconductor engines will require a wildly innovative range of new materials, equipment, and design methodologies. Moore’s Law carried us the past 50-plus years and as we’re now stepping into the dawn of AI’s potential, we can see that the coming Cognitive Era will drive its own exponential growth curve. This is great for the world – virtually every industry will be transformed, and people’s lives will get better – and it’s fantastic for our industry. This truly is the very best time to be working in our industry. I’m excited to be at SEMI in this inflection period and at the center of the collaborative platforms that bring the electronics manufacturing supply chain together to Connect, Collaborate, and Innovate to realize the new Cognitive Era. I invite you to partner with SEMI in building the foundation for the Cognitive Era to increase the growth and prosperity of our industry. The World Wakes Up Our lives have become digital. An Amazon Echo wakes us up and answers questions about the weather and traffic. Google Maps tells us the best way to get to a meeting. Yelp finds the best nearby restaurant. A Tweet now even informs us of the latest change in government policy. It’s a digital world that we live in – and the world already takes it for granted. We in the industry know that the digital world only works because of the semiconductors we make and because of our integrated electronics manufacturing supply chain. We make the materials and equipment that, in turn, make the chips that become the beating hearts of the digital economy. But, semiconductors have been largely invisible – hidden away under and inside a smart speaker, locked deep within a phone, buried in data centers and out of view. Meanwhile, the internet companies like Google, Amazon, Alibaba, Tencent, and Facebook stole the meaning of “Tech” and were given most of the credit for our digital world. But, finally, things are changing – it’s all coming back to semiconductors! AI Changing Everything Over $400B in semiconductors were sold in 2017 – those unseen chips like hearts beating away in Apple computers, in mobile phones for online shopping and social media, and in televisions showing Netflix. Now internet companies Alphabet, Alibaba, Amazon, Facebook, Microsoft and others are rushing to develop their own chips. Silicon is back in the Silicon Valley! Hardware is, once again, the place to be. Why? We are now entering the epoch of Artificial Intelligence (AI) – and semiconductors, and new compute architectures, are the key to AI. At this moment, hardware, not software, is the AI enabler to make leaps in performance and to usher in new architectures to become brain-like with neural networks. Beyond major AI chip investments like Google’s (Alphabet) $300M+ program to develop its Tensor Processing Unit (TPU) chip, there’s been a surge in new chip startups and VC funding. Last year, VCs (with corporate investors) invested more than $1.5B in new AI chip startups – doubling the rate from the prior year. After years of consolidation, there is, as some have described, a “Cambrian Explosion” of semiconductor startups with names like Cerebras, Graphcore, Wave Computing, Horizon Robotics, Cambricon Technologies, and DeePhi from the US, Europe, and China. Cambricon (China) has already become the first AI chip “Unicorn” (startup valued $1B+) with a valuation of more than $2.5B after their recent Round B financing. It’s a new silicon world and a new race, as Cade Metz (The New York Times, 1/14/2018) said, “… everyone is starting from the same place: the beginning of a new market.” Winning at AI is very big business. John Kelly, SVP Cognitive Solutions and Research at IBM, in his SEMICON West keynote earlier this month, said, we’re in the era of Artificial Intelligence with more than a $2T opportunity for AI decision making support on top of the $1.5T IT business in 2025. McKinsey estimates deep learning could account for between $3.5T and $5.8T in annual value. As John Kelly presented, AI will transform entire industries – not just our personal devices and lives. The $2T AI decision making support opportunity in 2025 is projected to transform the major economy industries as follows: Source IBM Market Development Insights Analysis; Oxford economics, CapitalIQ, McKinsey Global Institute Moore’s Law describes the exponential increase in the number of transistors per area that has driven growth, and has been the engine for digital innovation, through first the computer era and then the mobility era and now into the dawn of the data era. While the Dennard scaling approach to Moore’s Law may be slowing, the data-centric era continues to drive demand and the industry continues to find new ways to pack more transistors into less volume. Chip sales are forecast to pass $0.5T in 2019 and I predict they will surpass $1T before 2030. It turns out the Smart is not enough – we must reach “Beyond Smart.” Beyond Smart – The Cognitive Era As we move further into the data-centric age, we see it is more than Big Data and AI, it is, instead, the dawn of a wholly new cognitive era. SEMICON West’s 2018 theme was “Beyond Smart” because we are standing at the inflection from sensors triggering actions (smart) to systems that learn and make decisions (cognitive). Devices are moving “beyond smart” to being “cognitive or aware.” Gary Dickerson (CEO of Applied Materials) at SEMICON West said, “… we are in the beginning of the first inning of a major inflection.” Even in the early dawn of the cognitive era, the volume of data is simply astonishing. In the last 24 months, we create more than 90% of all historic digital data. By 2025 we expect AI to generate 160 zettabytes – with 80% of that unstructured data. Moore’s Law is an exponential, but as John Kelly points out, AI’s deep learning is driving its own exponential with performance/watt increasing 2.5X each year. Source: IBM AI was the focus of SEMICON West’s Day 1 keynotes – and a common theme through much of the events programming. There was a common language in the keynotes by John Kelly, Gary Dickerson, and William Dally (Chief Scientist and SVP of Research NVIDIA), and others. We heard how AI is based on data, algorithms, and compute. I was inspired by these talks and for the potential for AI and the cognitive era. Looking ahead, I believe data + algorithms + compute + machine learning = knowledge and cognition. My vision is that this AI knowledge and cognition will be the catalyst to create new modes of systems transformations that will usher in the next Industrial Revolution. As the 4th Industrial Revolution becomes a reality, I look forward to working with others in SEMI Think Tanks to imagine the 5th Industrial Revolution – and its opportunities for our industry. I believe that it will make our lives better, healthier, more prosperous, and more fulfilled. A sentiment shared by many speakers at SEMICON West was – this is the most exciting time to be in the semiconductor manufacturing industry. Many wished they were just now starting in the industry as this is the most interesting inflection and transformation ever. There is a flood of new architectures, new materials, new equipment, new processes – and a new system-based design approach to enable the Cognitive Era. We, in hardware manufacturing, are in the driver’s seat for this incredible ride. SEMI is working to help its members speed their time to better business results – and to take full advantage of the Cognitive Era and AI opportunity. At SEMICON West 2018, SEMI provided a broad and deep slate of program education and spotlighted AI expertise across the electronics manufacturing supply. In case you missed it, SEMI also provided: Seven keynotes and dozens of expert panelists Semiconductor venture funding program – problems and solutions for the ecosystem SEMI Smart Workforce Pavilion with over 600 students registered to learn about the industry Smart Pavilions including Smart Manufacturing and Smart Automotive SEMI highlighted the five key vertical application platforms where our industry needs to collaborate across the full supply chain and streamline the supply chain for efficiency. The five are: IoT, Smart Transportation, Smart Manufacturing, Smart MedTech, and Smart Data. These verticals drive huge business potential and are just one of the reasons that SEMICON West has become the gathering place of the extended electronics manufacturing supply chain. With SEMI, together we can realize the potential of the coming Cognitive Era. SEMI members can advance the industry with SEMI collective action in Workforce Development, Advocacy (public policy and regulatory), Standards to synchronize the industry, and in the many SEMI technology communities and special interest groups – to increase the global industry’s rate of growth and overall level of prosperity. For more information, please visit www.semi.org; to become a member, please visit http://www.semi.org/en/become-member-join-semi. Ajit Manocha is President and CEO of SEMI
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In my first six months at SEMI, I’ve visited with many member companies and industry leaders. One theme I hear repeatedly is a concern about our most fundamental source of innovation and productivity – people.Our industry has a significant need for additional workers and several trends are working against us.For one, only 11 percent of elementary students in the U.S. indicate an interest in science, technology, engineering, and mathematics (STEM) education according to the National Science Foundation. In other regions, recruiting and retaining high-skilled workers remains a constant challenge.Ironically, the incredible electronics manufacturing technology that we create has enabled many of the new-tech industries in software, social media, internet services and applications that now directly compete for the best and brightest technical talent. Young engineers have other choices and many are lured to newer growth industries with familiar internet brands.Today, due to continued industry advancement and robust growth, capital equipment companies, device makers and materials companies collectively have thousands to tens-of-thousands of open unfilled positions. Furthermore, the representation of women in the high-tech workplace remains disproportionately low.We have long been aware of the need to support a diverse pipeline for high-skilled workers. In 2001, the SEMI Foundation was established to encourage STEM education and stimulate interest in high-tech careers. SEMI and its Foundation launched the High-Tech U (HTU) program to engage and excite high school students. HTU enlists industry volunteers to work with local high school students in a three-day interactive hands-on curriculum. Young people get a fun and inspirational exposure to binary logic, circuit making, a fab or electronics manufacturing setting and other aspects of professional development.To date, we’ve delivered 216 HTU programs and reached nearly 7,000 students in 12 states and nine countries. The results are compelling. Our 2016 survey of HTU alumni shows that they enter college at five times the national rates and 70 percent that graduated college are employed in a STEM field. By any measure, the initiative is successful and worthwhile.However, the talent problem statement has grown. Industry needs are greater and the time has come to redouble our effort to attract and retain talent for our high-skilled manufacturing sector. Therefore, SEMI is elevating workforce development as a top strategic priority.The SEMI HTU team is already engaged with key member companies to develop our enhanced roadmap for workforce development including a comprehensive study with Deloitte Consulting to underpin the key problems and solutions in areas of focus for decisive and systematic SEMI action.Belle Wei, SEMI Foundation Board member and the Carolyn Guidry Chair in Engineering Education and Innovative Learning at San Jose State University said, "It is critical that we work to prepare the future workforce. This requires a high level of collaboration between industry and higher education. We appreciate SEMI's leadership role in this collaboration to further develop the workforce pipeline."We have launched a HTU Certified Partner Program (CPP) with the goal of reaching more students through industry partners who commit to long-term participation and independent delivery of High Tech U. In addition, we are expanding outreach to universities and community colleges and preparing to launch an industry image campaign to better tell the remarkable story of opportunity in our industry.The capacity to innovate and the skills to manage complex design, engineering and manufacturing processes are essential factors that sustains our high-tech industry – and they are dependent on people.Finally, as mentioned above, we have already started some new initiatives to enhance our HTU. A SEMI workforce development roadmap and execution plan will be detailed in a future SEMI Global Update article following the upcoming SEMI International Board Meeting. SEMI welcomes any inputs in addition to your continued support.This endeavor is increasingly urgent and recruiting the industry’s future innovators is well-aligned with SEMI’s mantra to connect, collaborate, innovate, grow and prosper.
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Despite the unfortunate withdrawal of an individual government from the voluntary international accord on climate change, SEMI and our industry remains dedicated to sustainable manufacturing and reiterates our strong commitment to reducing our industry’s carbon footprint.SEMI takes seriously our global responsibility to work closely with member companies and like-minded organizations to address environmental, health and safety performance. We are proud to advanced industry agreements necessary for the reduction of energy, resource consumption, and greenhouse gas emissions in semiconductor manufacturing.While serving as the CEO of GLOBALFOUNDRIES, I was honored to be a recipient of the SEMI Outstanding EHS Achievement Award. As a semiconductor manufacturer, I strongly believed that environmental performance is a mandate that we set for ourselves in addition to being a fundamental expectation of our customers and the communities where we operate. Now, as the head of SEMI, I am doubly committed to driving industry-wide impact.Significant energy savings and greenhouse gas reduction efforts require close collaboration between chip makers, equipment providers and subsystem suppliers. SEMI facilitates this collaboration through our International Standards and Sustainable Manufacturing initiatives. Working with SEMI Standards Technical Committees, Sustainable Manufacturing Working Groups and other industry bodies such as the World Semiconductor Council, SEMI actively drives productive solutions to reduce our industry’s carbon footprint. For example, SEMI International Standards S23 and S29 codify performance-based guidelines for semiconductor manufacturing equipment targeting reduction in energy use and greenhouse gas emissions. Extensive SEMI standardization efforts for idle and sleep-mode energy conservation will drive significant reductions in fab power consumption. One manufacturer reports that green mode vacuum pumps alone can produce a nearly 2,000-ton reduction in CO2 emissions in a typical 300mm semiconductor fab.Our members are at the forefront of innovation that is driving a smart economy. SEMI supports industry collaboration to advance leading edge manufacturing technology; which, in turn, produces intelligent devices essential for clean energy solutions, environment monitoring and the capacity to mitigate the impacts of a warming planet. A momentary setback in international efforts to address climate change will not change the path forward. I am confident that SEMI and our members will continue to make positive contributions for the benefit of our industry, our environment and our planet.
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