Bosch

Dr. Sondra Hellstrom of Bosch speaks to Tim Brosnihan of SEMI MEMS & Sensors Industry Group (MSIG) to preview her presentation on decarbonization at MEMS & Sensors Technical Congress (MSTC), May 23-24 at MIT in Cambridge Massachusetts. 

Jens Fabrowsky, executive VP of Automotive Electronics at Robert Bosch GmbH, spoke about changes in the European electronics industry necessary for the region to become more resilient, sharing his views during the panel discussion at SEMI ISS Europe on May 30 2022 in Brussels, Belgium.

The latest MEMS and sensors advancements in markets ranging from displays to biotech and in key areas of manufacturing including sensor devices and fabrication came into sharp focus at the 2022 MEMS & Sensors Technical Congress (MSTC) in late April as 120+ industry experts gathered in Berkeley, CA.

More than 4,000 participants convened in person at the four-day SEMICON Europa Expo in Munich, November 16-19. Attendees gathered at the Executive Forum for insights into the latest trends in the semiconductor industry and heartily welcomed the long-awaited return to in-person networking.

SEMICON Europa, SEMICON West, SEMICON Japan, & SEMICON Taiwan welcome back exhibitors and visitors to show floors starting in mid-November as four of SEMI’s seven flagship events gather visionaries and industry leaders to explore the latest semiconductor trends and innovations by the end of 2021.

In my role as lead for the Smart Mobility initiative at SEMI, I recently spoke with Automotive Logistics Magazine about the growing importance of the semiconductor supply chain’s connection with the automotive industry and the semiconductor shortage hampering global automotive production. Following are excerpts from the interview. Automotive Logistics: Why is there a bottleneck in the global supply of semiconductors at the moment and how long is it likely to last? Weiss: The current automotive chip shortage resulted from the sharp, Covid-19-induced decrease in demand for automotive semiconductors in the second quarter of last year when vehicle production came to a near standstill. The automotive market picked up significantly in the fourth quarter and this caused the supply chain constraints we are seeing today. At the same time as the automotive standstill, the pandemic spurred an increase in demand for home computing and networking equipment, and semiconductor manufacturing plants (fabs) had to pivot to these other markets in order to maximize fab utilization and successfully navigate economic headwinds. Every minute a semiconductor fab is idle or has lines down adds up quickly to missed revenue, so their capacity is booked weeks and even months in advance. With this background, I don’t believe this is a structural shortage and expect a gradual recovery over the next two quarters, barring any major shifts in geopolitics or macroeconomics. Automotive Logistics: What needs to be done to remedy the current shortfall for the automotive industry? Weiss: The automotive industry needs to continue to strengthen its connections to the semiconductor manufacturing supply chain. In past years, auto manufacturers used to rely mainly on their tier one suppliers to interface with the semiconductor supply chain. This has changed significantly. Not only are more chips being used in vehicles (roughly 10% of all devices produced globally end up in cars), but the strategic importance of the chips as enablers for ADAS [advanced driver-assistance systems], electrification, safety, connectivity and other consumer-driven features has increased considerably. With this dynamic in play, carmakers have recognized the value of interacting and collaborating more closely with the semiconductor supply chain. This provides vehicle OEMs with access to innovation, the ability to influence technology direction and pace, along with greater visibility into global supply chain developments. The SEMI Smart Mobility initiative is evidence of this transition, with the likes of Audi, BMW, Ford, Uber, Volkswagen and other vehicle OEMs, along with tier one suppliers such as Continental and Bosch, now actively involved in our automotive electronics and mobility activities to do exactly that – influence, partner, accelerate and guide the global electronics design and manufacturing supply chain that SEMI represents. Automotive Logistics: What percentage of semiconductors manufactured for use by US-based companies are for automotive applications and how has this grown in recent years? Weiss: A little over 10% of semiconductors produced worldwide are sold into the automotive segment, but this number is expected to grow at an accelerated pace in the next few years as electrification, connectivity and autonomous driving become more prevalent. Automotive Logistics: How is SEMI working to help the automotive industry get a clearer view of sub-component supply and better manage supply chain risk? Weiss: The SEMI Smart Mobility initiative is designed to engage automotive OEMs, tier ones, semiconductor device makers, design houses, and equipment and materials companies to drive alignment across the supply chain and address shared challenges collectively. To facilitate this engagement, we created the Global Automotive Advisory Council (GAAC), which has active chapters in Europe, US, China, Japan and Taiwan. The GAAC provides an open platform for creating solutions, fostering collaboration and partnering with other industry bodies to accelerate and harmonize industry efforts that benefit the entire ecosystem. Volkswagen and Audi are already SEMI members – both are founding members of the GAAC Europe chapter – and have become vocal champions and critical contributors to our efforts. When all stakeholders work together, I have no doubt that the future of automotive and mobility will continue to be bright. Interested in learning more about this topic? Read the full interview in Automotive Logistics Magazine, A Fab Future for the Automotive Sector. Please contact me at [email protected] for more information about SEMI’s Smart Mobility Initiative, the Global Automotive Advisory Council, and how SEMI can help your organization navigate electronics in the automotive industry to drive innovation in the mobility space. Bettina Weiss is Chief of Staff and Global Smart Mobility Lead at SEMI.

The air we breathe is precious yet neglected as anthropogenic pollutants continue to pour into the earth’s atmosphere. Still, there’s hope that greenhouse gas emissions – and the human behavior behind them – can be brought under control for the good of the planet with the help of gas sensors that gauge pollutant levels.Of the many air pollutants, some are more detrimental to our health than others. Figure 1 lists the top seven pollutants, their chief sources and health effects. The Air Quality Index is calculated by combining values from particles and four gases (carbon monoxide, ozone, sulfur dioxide, nitrogen dioxide). The good news is that gas sensors are available in the market that can monitor each of those pollutants.Figure 1 – Top seven pollutants and their health effects. Source: EPA Air Sensor Guidebook The challenge is that many gas sensor end users today have little understanding of how to compare the performance characteristics of sensors offered by various vendors. SEMI is working to help end users clear that hurdle. SEMI-MSIG this year created a group within its Device Working Group focused on developing gas sensor standards aimed at growing the market and defining guidelines affecting areas including testing methods, reliability requirements, packaging and communication interfaces. Importantly, the standards will also make it easier for end users to make a clear choice among rival products.The SEMI-MSIG Device Working Group comprises devoted experts from leading gas sensor companies as well as OEMs. We welcome companies involved in deploying gas sensors to join this fast-growing group to improve air quality standards in sectors including residential construction, factory automation, automotive, consumer electronics and healthcare. One potential market is consumer electronics such as smart phones since concerns about air quality is growing among device users.The MEMS Sensors Industry Group (MSIG) Device Working group was formed in early 2019. Its mission is to develop a series of technical specifications, industry standards and best practices for MEMS and Sensor devices and platforms. The goal is to advance the use and expansion of MEMS and sensors worldwide.Table 1 – Top seven pollutants and their health effects. Source: EPA Air Sensor Guidebook In the past, we focused on inertial sensors (See IEEE2700 standard for inertial sensors as an example of an output of this team). In 2020, our focus shifted to gas sensors and we plan to expand our work to include other types of sensors in the near feature. Industry leaders such as Bosch, TDK Invensense, Renesas, Infineon, Analog devices, STMicroelectronics, GE and Intel meet every month to strategize on a series of initiatives.If you’re interested in joining the SEMI-MSIG Device Working Group, please contact Carmelo Sansone, Director of MEMS Sensors Industry Group.The MEMS Sensors Industry Group (MSIG) is a SEMI technology community that enables the MEMS and sensor industry to address common challenges, innovate and accelerate business results.Carmelo Sansone is director of the SEMI-MSIG. He has focused his career on building products and system solutions that have large impact in the marketplace. Sansone launched several sensor processor platforms for low-power applications, including the first microcontrollers with DSP capabilities, the core of today’s portable devices intelligence. Sansone has led the successful integration of the MSIG organization into SEMI by expanding its services and global reach. Carmelo holds a master’s degree in Electronic Engineering with a specialization in Biomedical from the University of Pisa and an MBA from Golden Gate University, San Francisco.

METIS, a Sector Skills Alliance project co-funded by the European Commission’s Erasmus+ Program and coordinated by SEMI, recently launched an online questionnaire aimed at gauging the skills and expertise the industry needs to drive continued growth over the next five years. The survey, which will stay online until 15 October 2020, is a part of the METIS project’s efforts to involve a broad range of stakeholders in the microelectronics industry to assess workforce, future technology and economic trends influencing talent development and the skills needed most today and in the next five years. The survey aims to highlight the skill mismatches in specific job profiles that are of increasing importance to the microelectronics industry. It elaborates on the upskilling and reskilling needs for design engineers. Given that semiconductor design is becoming increasingly crucial for Europe’s competitiveness and technological sovereignty, the new skills required from design engineers are a priority area for the METIS project. Other examples are the manufacturing and maintenance technicians, two job profiles that are currently experiencing significant shifts in their skillsets, as COVID-19 has thoroughly transformed their way of work.While the microelectronics industry has been very aware of the importance of the high level of investment in R D, it is equally crucial to ensure that the workforce of the industry is equipped with knowledge and skills for the rapid technological developments. Maintaining high levels of investment in workforce including attracting talent, updating their knowledge and skills with the latest technological development, and supporting them to lead innovations, is essential for this industry. There is a growing demand for specific requirements for this sector to support innovation in many other sectors such as automotive, energy, healthcare, and government, to foster benefits from emerging digital technologies such as Cloud Services, Internet of Things (IoT), Artificial Intelligence (AI), Digital Reality, and Blockchain.In addition to the online questionnaire, the METIS project consortium is interviewing top experts from leading microelectronics companies, education representatives from universities and training academies, and experts from government agencies and industry associations. The interview outcomes provide inputs on what kind of employee profiles are the most difficult to find, what skills this sector is looking for in a candidate, and what kind of training and policy frameworks are needed to improve employers’ skills. Those inputs are essential to develop the skill strategy and form recommendations on training modules.Furthermore, the METIS project consortium is organizing 10 focus groups. Each of the focus groups is dedicated to a key topic, such as SC design, SC materials, semiconductor manufacturing equipment, etc. For example, one of the METIS focus groups is dedicated to Edge AI, a top priority for the microelectronics industry. Strengthening the AI talent pipeline is essential to harness the potential of Edge AI in Europe and to facilitate the shift from the Cloud to the Edge when possible in order to meet specific demands (e.g. for autonomous driving), reduce energy consumption for data communications, and to increase efficiency. The EU’s White Paper “Artificial Intelligence - A European approach to excellence and trust”[1] , published this February, also emphasizes the importance of upskilling and reskilling to position Europe among the global leaders in AI. Hence, the focus group will work towards pinpointing the skills necessary for the semiconductor workforce to capture the potential of the trend.The results of the survey, interviews and focus groups will be used to form the Microelectronics Skills Strategy. Based on this strategy, the METIS project will design 43 training modules for 1,100 hours learning in four key areas of the microelectronics sector:Component designSystem designBasic of manufacturingKey competencies and innovative thinkingThe METIS project is planning to recruit 2,000 learners in companies and education and training institutes to participate in the trainings and validate the impact. The METIS project will also work with companies, education and training providers to ensure continuity of the initiative and foster cooperation.During the METIS project course (2019 – 2023), the Skills Strategy will be updated yearly to reflect the latest technology and market trends. To enable the Skills Strategy to continue serving the industry, METIS is working on forming a permanent instrument, named Observatory and Skills Council, to continue developing the skills strategy, update the training and facilitate cooperation between industry and education and training providers.Laith Altimime, president of SEMI Europe, and 50 members of the Microelectronics Training, Industry and Skills (METIS) consortium The METIS consortium invites companies and associations involved in microelectronics training and education provision, human resources and career services professionals, technology strategists and policy makers to complete the online questionnaire. Stakeholders are also welcome to subscribe to the METIS newsletter for the latest on METIS programs. For more details, please contact Yanying Li at [email protected].[1] EU’s White Paper on Artificial Intelligence available at: https://ec.europa.eu/info/sites/info/files/commission-white-paper-artificial-intelligence-feb2020_en.pdfDr. Yanying Li is senior manager of Collaborative Projects at SEMI Europe.

Smart car technology is on the fast track. According to a forecast by the Consumer Technology Association, revenue for North American technology will reach $398 billion in 2019, with sales of emerging technologies related to automotive electronics alone expected to hit $17 billion, a 9 percent increase over 2018. Growth of automotive electronics in the semiconductor application market is on pace to exceed 10 percent for the first time, with a 11.9 percent annual compound growth rate from 2017 to 2022, said Peng Maorong, research manager of ITRI Industrial International. Today, automotive electronics trails only personal computers and mobile devices in driving semiconductor market revenue. For its part, Automotive World 2019, the world's largest exhibition for advanced automotive technologies, has drawn even more attention in recent years. The event consists of six exhibitions, including automotive electronics technology, auto parts, drive systems, lightweight materials, autopilot technology and car networking, and featured demonstrations of compelling technologies including an AI deep learning module (Xilinx) and high-speed car intranet technology (Israeli manufacturer Valens). Toyota is also on the cutting edge of automotive electronics with the rapid maturity of its semiconductors, AI technology and materials, and complete network technology. The carmaker is no longer just a pure-play automotive manufacturer. Instead, the automotive giant is positioning itself as a car service provider (mobility service provider) and plans to team with ride-sharing providers such as UBER and Didi and other automotive technology providers in the future.Taiwan, with its strong semiconductor industry chain and a complete ecosystem of information communication, will be a key force in the automotive market as the region looks to cross-industry and cross-border cooperation to help power the market. To help the automotive electronics industry seize the market promise of smart cars, SEMI established the Global Automotive Electronics Advisory Committee (GAAC), with members including Audi, Bosch, Denso, Ford, Honda, Nissan, Volkswagen, Amkor, Infineon, NXP, Synopsys and Wanghong. More than 30 international companies, spanning Europe, the United States, Japan and other regions are represented on the committee. The committee met for the first time this month in Taiwan to help leverage the prowess of Taiwan's microelectronics supply chain in advancing international automotive electronics, better link Taiwan to international trends, and give Taiwan a bigger voice in the emerging smart car market, and create more opportunities for resource integration across borders. To learn more about GAAC, contact Helen Chen Chen Huiyu | Email: [email protected] | Phone: (03) 560-1777 #112.Extended reading: smart car Baihua Qi will be the next wave of killer applications (on)Emmy Yi is a marketing specialist at SEMI Taiwan.

Five young dancers bathed in a striking rainbow of colors with their silhouettes cast in the background dazzled SEMICON Japan 2018 attendees at the opening ceremony in mid-December. Gone were the standard opening keynotes and ribbon cutting, replaced by live performance and media art set against a dramatic black backdrop. There was no mistaking the wide-eyed looks of wonder in the audience.In its sheer vibrance, the opening ceremony thrilled with an excitement that seemed to embody the extraordinary growth expectations for the global semiconductor supply chain over the next five years, with the industry poised to double sales from $2 trillion to a staggering $4 trillion – a phenomena SEMI president and CEO Ajit Manocha has called The Rebirth of the Semiconductor Industry. Driving this unprecedented growth will be SMART applications that are transforming industries and applications worldwide, powered by artificial intelligence (AI) and Internet of Things (IoT) technologies.The dramatic scene at SEMICON Japan 2018 was staged by Rhizomatiks, a media arts company that produced the Rio Olympic Games closing ceremony and is famous for its pop music spectacles. The company’s CTO, Motoi Ishibashi, the event’s first keynote speaker, described his team’s development of drones and vehicles guided by motion and precision-control technologies. It was some of these SMART vehicles that maneuvered the opening ceremony performers from the dance company Elevenplay onstage. Only Rhizomatiks, Ishibashi said, has this capability. In its mission to enrich people’s lives through new media arts, Rhizomatiks uses the latest virtual and mixed-reality technologies to orchestrate not only dance performances but music videos, commercials, fashion shows and festivals.Toru Nishikawa, the second keynote speaker and CEO at Preferred Networks, a leading Japan-based developer of deep learning software programs, surprised the SEMICON Japan audience with his discussion of his company’s work to develop a specialized chip for deep learning processing, joining technology giants Apple, Google, Alibaba and Microsoft in chip design. As more IT and software companies develop specialized, differentiated chips, the devices are quickly becoming the heartbeat of SMART technologies. The company’s approach has taken hold. Only four years old, Preferred Networks is enjoying rapid growth by working with global powerhouses including Toyota, NTT, Panasonic, Fanuc, NVIDIA, Intel and Microsoft. Ishibashi’s and Nishikawa’s fresh visions and the media arts extravaganza reflected the success of SEMICON Japan, held again at Tokyo Big Sight: The event’s 1,881 booths – filled by 727 exhibitors from 14 regions – was the highest count in six years. With Japan home to companies that supply about 40 percent of semiconductor equipment and materials worldwide, top suppliers historically have occupied the largest spaces on the SEMICON Japan show floor.According to IDC, personal computers and smartphones, long the largest revenue sources for the semiconductor industry, will remain top revenue drivers in the coming years. But revenue from new SMART technologies for applications such as automotive and factory automation is growing, a trend expected to continue with a 2018-2022 CAGR of 9.5 percent for automotive and 5.2 percent for manufacturing, compared to 1.1 percent for PCs and 2.9 percent for smartphones.SEMICON Japan’s new SMART Applications zone highlighted these and other new market opportunities for semiconductor growth with product and technology exhibits from companies including Bosch, IBM, Microsoft, NEC, Preferred Networks, Sony, SAS, Siemens, Tesla and Toyota. But the zone wasn’t all work and no play. The ROBOT SQUARE and SPORTS x IOT robot exhibits took visitors back to their school days, with robot anime – from Astro Boy to Gundam and Evangelion – that they could ride and control! As the World Gets Smarter, So Must SEMICON and the IndustryWe all agree the world is getting smarter at a fast pace. New cars are easier to drive – some models are almost fully autonomous on highways and streets. Your SMART speaker has gone well beyond an audio playback device and is more like a home AI platform. Almost all storefronts are equipped with video cameras. Your workplace, whether an office or a factory, is driven by automation. The reliance of these environments and devices on semiconductors is driving exponential chip and changing the world. Businesses need to adapt and so do SEMICON events. We’re doing just that as SEMICON Japan 2018 demonstrated – from an opening ceremony enabled by technology innovation to new faces of the industry to the SMART Application zone. As the SEMICON Japan presidents’ reception concluded the first day of the show, a robot from the ROBOT SQUARE suddenly appeared in the reception hall in front of about 250 executives from the global industry. Everyone at the reception was impressed and stepped forward to the stage, reflecting the overall excitement about SEMICON Japan, which for many years showcased only chip manufacturing equipment and materials. This year, to keep pace with the changing world, it was much more than that.SEMICON Japan 2019 will again take place in December at Tokyo Big Sight. However, organizers of the Tokyo Olympics will be using the East Exhibit Hall usually occupied by SEMICON Japan to prepare for the games. As a result, SEMICON Japan will be held in the West and South Halls instead. Look for more changes to the event. I hope to see you next year!Jim Hamajima is president of SEMI Japan.