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Berthold Hellenthal, Manager of Development Electronics at AUDI AG, discusses Audi’s comprehensive semiconductor strategy, or Audi Progressive SemiConductor Program (PSCP), which features three fundamental building blocks: Technical Architecture, Function Architecture, and Software Platform. These form the E^3 or End-2-End Electronics that shape the electronic mobility experience. Many concept images are shared. From SEMICON Korea in January 2018 in Seoul.

 

Keywords: Automotive, Autonomous Vehicles, Transportation