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Butterfly Network wins Ultrasonic Transducers Product Showdown with medical imaging product focused on democratizing healthcare

MILPITAS, Calif. – October 21, 2020 – Butterfly Network, a company out to democratize healthcare by making medical imaging universally accessible and affordable, has won the Ultrasonic Transducers Product Showdown at MEMS and Sensors Executive Congress (MSEC 2020), held last week for the first time in virtual format. Butterfly iQ, the winning product, is a connected, easy-to-use handheld whole-body ultrasound system that the company says is 10 times less expensive than traditional ultrasound medical imaging systems. The award was based on a poll of MSEC attendees.

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“MSEC 2020 underscored cutting-edge innovation that promises to help tackle shared challenges,” said Tim Brosnihan, executive director for SEMI-MSIG. “In the midst of an international pandemic, the product finalists, emerging leaders and MSIG Hall of Fame inductees recognized at MSEC 2020 all reflect forward-looking MEMS and sensors solutions that take aim at overcoming problems confronting societies around the world.”

TDK-Chirp Microsystems and Ultrasense Systems were the other Ultrasonic Transducers Product Showdown finalists. TDK-Chirp Microsystems was recognized for its wearable that uses  ultrasonic sensing to determine whether people are safely separated in the workplace and public places. Ultrasense Systems ranked among MSEC 2020 innovation elites for its TouchPoint technology, which can provide virtually any surface with touch controls, regardless of thickness or material.

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The debut of the Emerging Leaders Award – recognizing three fast-rising innovators under the age of 40 – and the announcement of three new inductees to the MEMS and Sensors Industry Group (MSIG) Hall of Fame also highlighted MSEC 2020.

Emerging Leaders Award Honorees

Simon Chaput, founder and president of Boréas Technologies

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Jean-Michel Chouinard, group manager at Teledyne DALSA

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Houri Johari, senior director of MEMS technology development at TDK InvenSense

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MSIG Hall of Fame Inductees

Evgeni Gousev, senior director at Qualcomm Technologies

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Allyson Hartzell, principal architect for Quality and Reliability at Philips

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Karen Lightman, executive director for Metro 21 at Carnegie Mellon University

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Presented annually by SEMI at MSEC, the awards recognize innovative new products and industry leaders that have made a significant impact in the MEMS and sensors industry.

MSEC 2021 will take place October 11-13, 2021, at Coronado Island Marriott Resort & Spa in Coronado, California. For more information on MSEC 2021 and other SEMI-MSIG events and programs, please follow @MEMSgroup on Twitter, visit MSIG at SEMI and, subscribe to SEMI’s weekly newsletter SEMI Global Update.

About SEMI
SEMI® connects more than 2,400 member companies and 1.3 million professionals worldwide to advance the technology and business of electronics design and manufacturing. SEMI members are responsible for the innovations in materials, design, equipment, software, devices, and services that enable smarter, faster, more powerful, and more affordable electronic products. Electronic System Design Alliance (ESD Alliance), FlexTech, the Fab Owners Alliance (FOA) and the MEMS & Sensors Industry Group (MSIG) are SEMI Strategic Technology Communities, defined communities within SEMI focused on specific technologies. Visit www.semi.org to learn more, contact one of our worldwide offices, and connect with SEMI on LinkedIn and Twitter.

Association contact
Scott Stevens, Cardinal Communications for SEMI Americas
Phone: 1.512.288.4050
Email: scottstevens512@gmail.com