BIOGRAPHY

Anson Yeganegi is the Director of System Solutions at TDK InvenSense. As part of the Innovation and System solutions team reporting to Peter Hartwell, CTO of TDK InvenSense, Anson drives system level solutions by combining multiple hardware offerings and software algorithms within the TDK portfolio to create feature value at the application level and generate marketing narratives to focus on different solutions.
With 12 years in the sensor industry, Anson has held numerous roles in different areas of focus including regional sales, distribution, ecosystem, and business development that have given him a wide range of insight into paving new paths for future technologies and market trends. He has directly influenced some of TDK’s most successful solution focused offerings creating value for markets such as Robotics, TWS, Drones, and IoT.
He has a BS in Marketing w/ a Sales Focus from Illinois State University and has multiple accreditations and certifications in managerial training from both TDK and external sources. At just 36 years old, Anson helps bridge the visionary gap between generational customer needs and continues to drive innovation into new and exciting markets.