Digital Leadership – Embracing the Buyer Evolution
Cheryl Cook | Senior Vice President, Embedded and Edge Solutions Marketing | Dell Technologies
The last year has seen an acceleration in digitally enabled buying experiences, AI and data-driven personalized content, and innovations that drive human progress such as telehealth, remote work, and curbside retail. Today we bring these digital expectations we have as consumers to work, in both our professional buying decisions as well as to our work environments. In this session, Cheryl Cook, SVP, Global Partner Marketing at Dell Technologies, will share how to adapt and embrace this change: from enabling your teams, to creating an agile work environment, to leading through change to deliver what your customers want in a digital-first world.